Relationship Selling: 3x Sales Using Social Media Profiling

所在平台: Udemy

课程主页: https://www.udemy.com/course/sales-masterclass-using-social-media-profiling/

课程评论:没有评论

第一个写评论        关注课程

课程简介

### 课程总结:通过社交媒体画像实现销售转化提升3倍 本课程《Relationship Selling: 3x Sales Using Social Media Profiling》由经验丰富的销售和领导力培训师Ethan Lin(MBTI®认证从业者、ACTA认证)主讲,旨在教授学员如何利用“人类智能系统”(Human Intelligence System, HIS)来深度理解客户心理,从而有效提升销售转化率。 **核心理念:** * **心理驱动的购买决策:** 课程强调,人们的购买决策深层源于其潜意识层面的心理和决策过程,而表面的论证则是在有意识层面完成的。 * **人类智能系统(HIS):** 该系统将古老的心理学知识与现代销售技巧相结合,赋能销售人员触及客户的潜意识,进行有力的影响。 * **社交媒体画像:** 随着社交媒体的普及,它已成为个人能力的延伸。通过分析社交媒体上的信息,可以了解客户的喜好、沟通偏好和购买能力,并将这些宝贵信息转化为商机。 **主要收益:** * **掌握核心技能:** 学习“画像”这一顶尖销售人员必备的技能,精准识别客户特质。 * **告别“数量游戏”:** 提升技能,避免依赖低效的“数量游戏”式销售,专注于更有效的客户互动。 * **建立长期客户关系:** 培养与客户建立牢固、长期的关系,促使客户持续回购。 **课程亮点(结合客户评价):** * **快速见效:**学员能迅速应用所学技巧,通过语言触发客户的兴奋点,达成业务合作(如Winson Yeung在3小时内为公司节省5000美元)。 * **提升沟通效率:** 课程帮助学员理解不同“人类天性”的沟通方式,优化与客户的互动体验,使会议更有效、更愉快、更少威胁(如Jaydee Quek在AIA的经验)。 * **结构化销售方法:** 提供清晰的方法论,解释为何某些销售能够成功,为何某些会失败,使销售过程更系统化(如Karen对“不同个性需要不同语调”的体会)。 * **驱动客户主动性:** 通过精准画像,能够引导客户主动前来了解产品,从而更容易促成交易(如James Sim在房地产销售中的案例)。 **训练师背景:** Ethan Lin拥有8年销售和领导力经验,是MBTI®认证从业者,并持有WSQ高级培训与评估证书(ACTA)。他曾为DBS、Citibank、AIA等知名金融机构提供培训,帮助销售人员取得卓越成果。 **受众群体:** 本课程适合所有希望提升销售业绩、深入理解客户心理、建立稳固客户关系的销售人员、客户经理、房产经纪人等。

课程评论(0条)

课程详情

Introduction to the Human Intelligence System (HIS)People make purchases based on their psychology and decision-making process. These decisions are made at the subconscious level and only justified at the conscious level.The Human Intelligence System takes this ancient knowledge and crafts it into a modern, compelling sales system. It will empower you to tap on your client's subconscious and influence them powerfully without them even knowing it.This system has helped salespeople in AIA (Largest Public Listed Life Insurance and Securities Group in APAC) improve conversion rates by 10-33% for the last 8 years.3x Your Sales Conversion Rates Using The Art of Social Media ProfilingWith the rise of social media, technology has become an extension of one's self. People are literally telling you what they enjoy, how they like to be pitched and how much can they pay you.Imagine if you could turn all this valuable information into $$$ for your product or service. How would that change your life?Takeaways- Learn the skill that all top performers need to possess: the art of profiling people.- Stop wasting time and effort on the ‘numbers game' because your skills are not adequate.- Develop strong long-term relationships with clients so they buy from you time and time again.Client Testimonials"I applied this technique and identified that 2 of my clients are wizard and healer. Straight away, I used the language that triggers them and managed to strike a business venture, saving $5000 in less than 3 hours. I'm very impressed that when I'm speaking, I can get them to be so excited about me. I got value from this in less than 1 day!"Winson YeungE-Commerce Entrepreneur"I've done the Million Dollar Round Table (MDRT) a few times, brokered a couple of business deals with a combined value in the $1000000s.I use this system to plan how to bring information across to the 4 human natures. Also, how to modify my experience with clients so it serves them the best way possible.Even today, I use this to facilitate a better meeting - a more effective, happy, and less threatening session with clients and teammates.This has not only helped me understand my team better but also my clients better!"Jaydee QuekAIA Financial Services ManagerMDRT 2012-2015, 10 Years in Industry"I have learned how to sell the way my client wants me to. Different personality has different lingos that require us to present information in their easiest frequency. It puts a language to what we have been applying before on a trial and error basis. Now we have a more structured approach and know why we close or don't close a case."KarenSenior Financial FSC, MDRTAIA Insurance"As property agents, we don't know what are the hot buttons to press to get our customers to come down and view our houses…After categorising my client, I just did a very simple thing.It became the client that asked me to go down to the show flat, instead of me asking. In the end, I closed the deal and made a 5-digit commission."James SimSenior Marketing DirectorERAAbout The Trainer Ethan Lin is a dynamic speaker, author and trainer with 8 years' experience on sales and leadership. He is a certified MBTI® Practitioner, trained and accredited by CPP Asia Pacific Pte Ltd.He also has obtained WSQ Advanced Certificate in Training and Assessment (ACTA) by the Institute of Adult Learning, which is certified and endorsed by the Singapore Workforce Skills Qualifications (WSQ), a national credential system.Having trained some of the top financial institutions from DBS, Citibank, AIA and more. Ethan has extensive experience in working with salespeople to deliver top-notch results for his clients.His Clients Include:Clarins (Paris)WaltonAxaTokyo MarineERAMOMFeatured On:The Asian Entrepreneur8 Days938 LiveGold 90.5 FM

课程标签

0人关注该课程

主题相关的课程