Sales Forecasting in Excel for Management Consultants

所在平台: Udemy

课程主页: https://www.udemy.com/course/sales-forecasting-in-excel-for-management-consultants/

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课程名称:Excel销售预测为管理顾问服务 课程概述: 在许多咨询项目中,您可能会被要求预测公司的销售额或检查客户提供的销售预测模型。这门课程旨在教授在Excel中快速高效地创建基本销售预测模型的方法,帮助管理顾问在面对数据不足和不断变化的环境时,仍能有效应对销售预测的挑战。 课程内容包括: - 销售预测的基本概念和所需的主要工具。 - 如何使用简单方法在Excel中快速有效地预测销售。 - 针对特定行业需考虑的销售驱动因素,并通过不同的案例研究演示如何将这些驱动因素转化为Excel中的工作模型。 本课程基于讲师15年的咨询经验,涉及零售、快速消费品、B2B和服务等多个行业。您将通过案例学习,获得实际的分析示例和工具,同时获得一个附有现成分析的资源库,便于在工作中应用。 课程适合面向管理顾问、业务分析师以及对数学和计量经济学知识不够充足的相关从业人员。学习后,学生将能够识别特定业务的主要驱动因素,并将其转化为基本的销售预测模型,利用Excel创建销售预测模型,进行简单的模拟和敏感性分析。 该课程的组织结构如下: 1. 介绍部分,简要阐述课程内容及结构。 2. 销售预测基础,介绍适用的不同方法。 3. 销售预测的实用工具,包括分解法、模拟、敏感性分析等。 4. 针对不同工业案例的销售预测实操分析。 通过本课程,您将能够获得实用的技巧和洞察,提升分析和理解商业的速度,从而在咨询项目中更加从容应对销售预测的需求。

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What is the aim of this course?During many consulting projects, you may be asked to forecast the sales of the firm or check sales forecast models done by the customer. Sales forecasting requires a specific approach to data and also a lot of creativity, thinking outside the box, to address the issue of insufficient data and the changing environment. In this course, I will teach you how to do fast and efficiently basic sales forecast models in Excel. We will create relatively simple sales forecasts. Nevertheless, they will significantly help your customer define strategy, and decide whether he should open a new factory, enter a new field, or buy a business. We will NOT get into complicated models, or forecasts as in most cases you will have neither time nor data to do them. It would also require a wider knowledge of mathematics, statistics, econometrics, and the usage of more advanced tools than Excel. The things you will learn in this course will be sufficient in 70% of the cases and can be done with the knowledge of basic Math. Such basic sales forecasts are especially important during Strategy projects, M & A projects, and business development projects. In such projects, you want to get fast rough sales forecasts using simple methods. A similar approach as we will show in this course can be used as the starting point for budgeting models.In the course, you will learn the following things:The essential concepts in sales forecasting and the main tools that you may need.How to forecast sales in Excel using simple methods fast and efficientlyWhat drivers of sales you should take into account for selected industries? We will look at different case studies to see how you can move from drivers to a working model in ExcelThis course is based on my 15 years of experience as a consultant in top consulting firms and as a Board Member responsible for strategy, performance improvement, and turn-arounds in the biggest firms from Retail, FMCG, SMG, B2B, and services sectors that I worked for. I have carried out or supervised over 90 different performance improvement projects in different industries that generated a total of 2 billion in additional EBITDA. On the basis of what you will find in this course, I have trained in person over 100 consultants, business analysts, and managers who now are Partners in PE and VC funds, Investment Directors and Business Analysts in PE and VC, Operational Directors, COO, CRO, CEO, Directors in Consulting Companies, Board Members, etc. On top of that my courses on Udemy were already taken by more than 224 000 students including people working in McKinsey, EY, Walmart, Booz Allen Hamilton, Adidas, Naspers, Alvarez & Marsal, PwC, Dell, Walgreens, Orange, and many others.I teach through case studies, so you will have a lot of lectures showing examples of analyses, and tools that we use. For every lecture, you will find attached (in additional resources) the Excels as well as additional presentations, and materials shown in the lectures. Therefore, as a part of this course, you will also get a library of ready-made analyses that can, with certain modifications, be applied by you or your team in your work.Why have I decided to create this course?Most management consultants avoid the topic of sales forecasting due to insufficient knowledge of mathematics, probability, and statistics. To make advanced models you need those things. However, in most cases, a simple approach using Excel can produce pretty good results. For that, you don't have to spend 5 years studying math.Therefore, I have decided to create this course that will help students understand or refresh the main skills and tools that they need during consulting projects to do basic sales forecasting. The course will give you the knowledge and insight into real-life case studies that will make your life during a consulting project much easier. Thanks to this course, you will know what and how to do during the consulting project, when you will be asked to forecast sales. You will see how to identify what drivers are important in specific businesses and how to use them to build simple models in Excel.To sum it up, I believe that if you want to become a world-class Management Consultant or Business Analyst you have to have a pretty decent understanding of how to do essential sales forecasting. That is why, I highly recommend this course to Management Consultants and Business Analysts, especially those that did not finish, mathematics and econometrics. The course will help you become pretty good at doing simple sales forecasting models in Excel on the level of McKinsey, BCG, Bain, and other top consulting firms.In what way will you benefit from this course?The course is a practical, step-by-step guide loaded with tons of analyses, tricks, and hints that will significantly improve the speed with which you understand, and analyze businesses. There is little theory - mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will learn:The essential concepts in sales forecasting and the main tools that you may need.How to forecast sales in Excel using simple methods fast and efficientlyWhat drivers of sales you should take into account for selected industriesYou can also ask me any question either through the discussion field or by messaging me directly.How the course is organized?The course is divided currently into 3 sections. Currently, you will find the following sections:Introduction. We begin with a little intro to the course as well as some general info on how the course is organizedBasics of Sales Forecasting. In sales forecasting, you can use different approaches. We will discuss them in this section and I will give you some tips on which one you should use in a specific situation.Useful Tools for Sales Forecasting. In sales forecasting, you can use different tools. We will discuss them in this section. We will talk about disaggregation, simulations, sensitivity analysis, and random variables. We will, later on, need those concepts to solve case studiesCase Studies in Sales Forecasting. Finally, in the 4th section, we will move to case studies devoted to specific industries. We will look at 6 case studies and I will show you how to move from general drivers for the business to a model in Excel that you can useYou will be able also to download many additional resources1. Useful frameworks and techniques2. Analyses shown in the course3. Additional resources4. Links to additional presentations, articles, and movies5. Links to books worth readingAt the end of my course, students will be able to…Identify the main drivers for a specific businessTranslate the drivers into basic sales forecast modelsCreate the sales forecast models in ExcelCreate simple simulations & sensitivity analysisWho should take this course? Who should not?Management Consultants and Business AnalystsFinancial ControllersInvestment AnalystsStartup FoundersProject ManagersManagers responsible for Acquisitions and MergersWhat will students need to know or do before starting this course?Basic or intermediate ExcelBasic knowledge of economicsBasic or intermediate knowledge of finance & accounting

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