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所在平台: Udemy |
课程主页: https://www.udemy.com/course/sales-bootcamp/
课程评论：没有评论
Coursera 课程 “销售训练营” 总结： 本课程由 RDC 的主教练 Alan McCarthy 讲解，旨在提供实用的销售技巧。课程内容涵盖： * **信息收集：** 学习如何收集关键信息、需要提出的问题以及如何有效利用这些答案。课程将介绍“信息弧”流程。 * **客户互动与建立融洽关系：** 探讨融洽关系（rapport）的定义、建立方法以及如何利用它。 * **处理异议：** 深入分析四种常见的异议类型、其风格以及相应的应对策略。 * **促成交易：** 学习如何运用已收集的信息、建立的融洽关系以及处理的异议，将潜在客户推向成交。 **本课程不包含的复杂销售部分包括：** 竞争分析、决策单位（DMU）以及交易资格预审，这些内容将在其他课程中介绍。
This Course comprises of a series of videos created with Alan McCarthy the head coach of RDC. It looks at: Gathering information, the questions you need to ask and how to use the answer. For this we use our Information Arc process We'll then move on to the actual interface with the client and look at how to build rapport. We'll look at what rapport is, how to get it and what to do with it once you have it. We'll then consider the thorny subject of handling objections. We'll look at the four types of objection you will get, their styles and how to overcome each one. Finally we'll look at closing the deal. How to use the information you have, the rapport you have built and objections that have come up in the sales process, to move the deal towards a close. What we don't cover in this course are more complex parts of the sale process such as: competition analysis, the decision making unit, and qualifying a deal as these are covered in our other courses
