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所在平台: Udemy |
课程主页: https://www.udemy.com/course/sales-and-marketing-for-freelancers/
课程评论:没有评论
Coursera课程:“利用AI和技术寻找工作和客户” 本课程专为自由职业者和企业家设计,旨在教授如何寻找第一批客户,并利用现有客户获得更高质量的客户,最终与理想客户长期合作。课程是您销售和营销的完整指南,并更新了AI应用和最新技术,无需额外软件。 **课程核心内容:** * **客户获取策略:** 学习有效的方法找到您的第一批客户。 * **客户向上销售:** 利用现有客户的经验和反馈,寻找更高质量、更具价值的客户。 * **AI与技术赋能:** 掌握如何运用人工智能和最新技术(无需额外软件)来拓展业务,提高客户获取效率。 * **销售与营销的实践:** 课程强调理论与实践相结合,鼓励学员边学边用,尽早开始实践销售和营销技巧,避免因准备不足而延迟开始。 * **适用于所有自由职业者:** 无论您是程序员、作家、摄影师、教师还是律师等,本课程的原理和方法都具有普适性,不局限于特定平台。 **适用人群:** * **初创自由职业者:** 正在寻找第一批客户的自由职业者。 * **寻求提升的自由职业者:** 希望提高客户质量,摆脱低收入或不满意客户的自由职业者。 * **所有类型的自由职业者和企业家:** 无论您在哪个行业,只要您是为自己工作,都可以从中受益。 **课程特色:** * **非学术化,重在实践:** 鼓励学生立即将所学知识应用于实践,以最快速度实现销售。 * **全面性:** 提供完整的销售和营销方法论,帮助您逐步建立自己的客户群。 * **现代技术集成:** 包含最新的AI和技术应用,确保您的技能与时俱进。
This course will teach you how to find your first clients as a freelancer/entrepreneur. It will also teach you how to then use these clients to find better quality clients so that, over time, you can plan to be working with your ideal client(s) in the long run. In other words, this is your complete guide to sales and marketing as a freelancer. Updated with AI Walkthroughs and how to use the latest technology to get clients (no extra software needed)Your first clients will help you earn money. Your next clients can help you earn a living. But you still don't want to be earning a living if it is with clients who don't pay you enough/take advantage of you/etc. The good thing about having clients is that you can leverage them to get better quality clients. This is what good sales and marketing is about. This is for Freelancers and EntrepreneursWhile employees in a company may find many useful tips here, this course is geared toward people working for themselves. So all you freelancers and entrepreneurs out there. Whether you are just starting out (selling to your first clients) or have been in the game for a while (but wish to raise the standard of client you deal with), then this sales and marketing course will have useful material for you. See what other students have had to say:"This course was perfect for me. I love to learn by watching and then doing. It was great to be able to watch a segment and then put it straight into practice. Highly recommend this for people wanting the basics of sales & marketing. Just what I needed, enough information without the overload. AWESOME!" - Wendy Smith"This course is helpful for people wanting to start on becoming freelancers and self-employed individuals. This course is also helpful for freelancers that are having difficulties on getting clients." - John Adriel Benolirao"Very thorough and very knowledgable" - Melania RossiThis is not purely Academic!This means that you should not be taking this course from start to finish before starting out, but rather you should be applying the sales and marketing methodology and lessons as soon as you learn them. One of the biggest mistakes freelancers make is to delay getting started because they don't feel ready yet. So I designed this course to help you get started right away. So hopefully, by the time you reach the end of the course, you will already be making sales as a freelancer. This Sales and Marketing course is for All Freelancers!Whether you are a programmer, a freelancer writer, a photographer, a freelance teacher or even a freelance lawyer (yes, they exist), then this course is for you. My background is as a freelance translator, but I gear this information for all freelancers. This is also NOT platform specific. So this isn't only for Upwork or any other specific platform. Although the concepts can certainly be used on these platforms.