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所在平台: Udemy |
课程主页: https://www.udemy.com/course/sales-and-marketing-course-small-online-business-manager/
课程评论：没有评论
课程名称：小型在线企业的数字销售与营销 课程概述：如果你想学习销售、营销和品牌建设，但希望课程短小易懂、易于应用并且价格实惠，那么这个课程就是为你准备的！在本课程中，你将学习到： - 成功企业遵循的核心商业理念 - 通过关键词研究定义可用市场 - 通过细分分析寻找适合自我的商业机会 - 进行企业和产品层面的竞争分析，以找到成功的优势 - 打造成功品牌的核心技巧 - 将访问者转化为终身客户的六大影响原则 - 使用经过验证的AIDA方法进行高效的文案撰写 - 设计网页以将观众转化为买家的策略 - 使用顶级定价心理学技巧设定产品价格 所有这些内容均可通过免费或低成本工具使用，课程中还提供了易于使用的预填模板，帮助你在学习的同时构建自己的策略。 经历分享：课程创始人Martyn在寻找线上销售与营销课程时发现，无论是昂贵而冗长的“官方”课程，还是提供基本信息的博客或视频，都无法满足实际需求，因此他创建了这个简单实用的课程，旨在帮助学员掌握在线商业的销售与营销。 常见问题解答： - 学员是否需要有经验？完全不需要！了解网络基本知识（如谷歌搜索引擎）即可，其他内容将会详细讲解。 - 学员在学习过程中是否需要购买额外的东西？不需要！课程中介绍的一些热门工具虽然有付费计划，但学员无需花费额外的钱就能完成课程并获得成功。 - 学员是否需要做笔记？课程提供了一个免费的预制模板，可以帮助学员在学习过程中结构化自己的工作。 立即加入课程，开启你的数字销售与营销之旅吧！
You want to learn Sales, Marketing and Branding, but it needs to be:- Short- Easy to understand- Easy to apply- AffordableIf this is true for you, then this course was made for you!In this course, you will learn:The core teachings of successful business that all top-level businesses followHow to define the available markets through keyword researchHow to find business opportunities that fit your profile through niche analysisHow to conduct a business-level and product-level competitor analysis to find your edge to successThe core techniques to craft a successful brandThe 6 influence principles to turn any visitor into a lifelong clientCopywriting for maximum impact using the time-tested AIDA methodHow to design your web pages to convert viewers into buyersHow to price your offer using top-class pricing psychology tips and tricks All of this using only free or affordable tools in an easy to use, prefilled template so you can build your own strategies while learning."...When I first started looking for courses in sales and marketing on the web, I was surprised to see how you only have two options:• Expensive, super-long "official" courses that go through dozens of academic, impractical theory books (and thousands of dollars!) or,• Generic blog posts or YouTube videos giving the bare minimum and leading to a sales page for a shady e-book or consultation for services.I remember thinking: "Why isn't there just a simple, short course that teaches the practical, usable marketing and sales techniques for an affordable amount of money?"Years later, as I've gained much experience in both sales and marketing through my work as an e-commerce manager for several companies, I realized that the situation is still the same!This is why I created this course, to give you a simple yet practical approach to sales and marketing for your own online business.Sounds good?Then join the course now while it's free!"- Martyn, The Modern Sellers AcademyFrequently Asked Questions (FAQ):• Do I need any experience before starting this course?- None at all! A simple knowledge of the online web (such as search engines like Google) is enough. Everything else will be explained.• Will I need to buy anything else to follow the course?Not at all! While we will explore some of the most popular tools for the job that have pricing plans, you do not require to spend a single extra cent to complete the course - or to be successful.• Do I need to take notes?The course includes a free pre-made template for you, which is the basis for the analyses explained within the course. You can follow this template as you go through the lectures to help you structure your work.
