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所在平台: Udemy |
课程主页: https://www.udemy.com/course/retargeting-remarketing-with-facebook-pixel/
课程评论：没有评论
课程名称：简单易懂的再营销与Facebook广告再营销 课程概述：再营销是一种强大的策略，如果使用得当，将会带来显著效果。本课程将教您理解再营销的所有基础知识，并有效利用Facebook进行再营销。Facebook拥有数百万用户，学习如何利用其覆盖面有效触达目标客户。本课程将为您提供一份关于Facebook再营销的逐步指南。您将学习到的再营销基本概念同样适用于其他再营销平台，而不仅限于Facebook。课程内容包括：理解什么是再营销、再营销的工作原理、为您的业务设计正确的再营销策略、如何在Facebook广告管理工具中设置再营销，以及避免再营销常见陷阱的方法。通过再营销，您可以提升市场营销的投资回报率。因此，开始学习如何通过此策略推动更多转化和客户至关重要。虽然我们将专注于Facebook的再营销，但您学习到的概念同样适用于其他再营销网络，如谷歌广告（Google Ads）。 为什么选择我作为您的讲师？我在数字营销和分析领域有超过15年的经验，曾培训多种背景的人士，将他们转变为高绩效的数字营销人员和分析师。我理解商业的技术和市场营销两方面，早在Google Tag Manager出现之前就已经涉及多种分析技术，并熟知数字分析的内部运作。此外，我开发了多个课程，并教导来自世界各地的学生。我是加拿大不列颠哥伦比亚大学、美国华盛顿大学、贝尔维尤学院及数字分析协会的在线讲师。我拥有工程学位和MBA学位。我在Udemy上的畅销课程证明了我能够以简单易懂的方式传达概念。期待您加入本课程。
Retargeting also knows as Remarekting is a very powerful strategy if used effectively. In this course I will teach you everything you need to understand Retargeting and effectively use Retargeting with Facebook. Facebook has millions of users, learn how to use Facebook reach to effectively reach your target customers. This course is your step by step guide to Retargeting/Remarketing with Facebook. The fundamental of Retargeting you will learn in this course apply to any Retargeting platform not just Facebook.Understand what Retargeting isLearn how Retargeting worksDesign the correct retargeting strategy for your businessHow to set up retargeting in Facebook Ads managerRetargeting pitfalls and how to avoid themWith retargeting you can improve the ROI of your marketing efforts. So get started and learn how you can use it to drive more conversions and customers.The concepts of retargeting you will learn also apply to other retargeting networks such as Google Ads (previous Google AdWords) though implementation is unique for each platform. In this course we will focus on Facebook Retargeting and get to understand it step by step so that it is easy for you to implement and start using it effectively.Why you should learn from me?I have been in Digital Marketing and Analytics for over 15 years. I have trained people from diverse backgrounds and have converted them into high performing Digital Marketers and Analysts. I understand both the technology and marketing side of business. I have dealt with many analytics technologies way before Google Tag manager existed and know the inner working of Digital Analytics. In addition, I have developed various course and taught students from all over the world. I am online instructor for University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA) and Digital Analytics Association.I have an engineering degrees and an MBA.My several Udemy bestseller will tell you that I know how to teach well and convey the concepts in an easy to understand way.I look forward to you joining the course.
