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所在平台: Udemy |
课程主页: https://www.udemy.com/course/retail-management-program-from-retail-expert/
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课程名称：零售管理认证项目 概述：本课程由印度零售业务顾问Gaurang Govind主讲，针对印度及国际零售商进行咨询。Gaurang具有丰富的零售工作经验，曾服务于未来零售、Spencers Retail、Windshieldexperts、Ebony、Lifestyle和Shoppersstop等知名零售品牌。他发现，许多零售专业人士在印度的职业发展面临瓶颈，很多人停留在店经理或主管的职位，即使是区域经理也经常遇到成长困境。此外，缺乏零售科学深度知识的零售商，常常在拓展业务方面苦苦挣扎，甚至无法实现增长。因此，本咨询项目旨在全面解决这些问题。课程中的每个视频都包含了他丰富经验提炼出的宝贵见解，建议观众仔细观看。 本课程内容包括： 1) 零售定义 2) 五边形概念 3) 控制损失和缩减 4) 损益（P&L）理解 5) 零售术语解析 6) 不同零售格式 7) 零售空间理解 8) 零售空间谈判 9) 跨品类销售理解 10) 零售软件的作用 11) 库存检查 12) 损失和损坏的理解 13) 店铺关键流程理解 14) 法定许可证理解 15) 零售行业演示 16) 零售清洁管理练习 17) 有效的供应商谈判 18) 店铺营销活动概念 19) 店面布局理解 20) 零售与电子商务市场规模 通过这个项目，学员将深入了解零售管理的各个方面，提升自身实力，推动职业发展。
Gaurang Govind, a Retail business consultant from India, specializes in consulting for both Indian and international retailers. With experience gained from working with prominent retail names like Future Retail, Spencers Retail, Windshieldexperts, Ebony, Lifestyle, and Shoppersstop, I recognized a pressing need in the industry. Many retail professionals in India find themselves stuck at the store manager or supervisor level, unable to progress. Even area managers often face growth challenges. Moreover, retailers lacking in-depth knowledge of retail science struggle to expand, sometimes failing to grow their businesses altogether. Hence, my consulting program aims to address these issues comprehensively. I urge viewers to pay close attention to each word and sentence of my videos, as they encapsulate invaluable insights derived from my experience. 1) Retail definition 2) Pentagon concept 3) Controlling damages and Shrinkages 4) P & L Understading 5) Retail terms 6) Different Retail Formats 7) Retail space understanding 8) Retail space negotiations 9)Understanding Cross Merchandising 10) Role of Retail Software 11) Stock Checks 12) Shrinkages and Damages understanding 13) Understanding of Store Key processes14 )Statutory licences understanding 15) Retail Industry presentation 16)Retail Master Cleaning exercise 17) Effective Vendor Negotiations 18) What is Store Marketing Activity 19) Understanding Floor Layout 20) Retail and ecommerce Market Size
