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所在平台: Udemy |
课程主页: https://www.udemy.com/course/remote-selling-virtual-sales-presentations-online-meeting-sales-skills/
课程评论：没有评论
**Coursera 课程总结：远程销售与虚拟销售演示大师课程** 该 Coursera 大师课程深入探讨了远程销售和虚拟销售演示的核心技能与策略，旨在帮助学员在日益普及的远程工作环境中提升销售绩效。 **核心内容概述：** 1. **远程销售与虚拟销售演示的概述及重要性：** 课程开篇阐述了远程销售（也称为虚拟销售）的定义，即销售人员与客户不进行线下会面，而是通过技术手段（如在线会议、电话等）完成销售过程。重点强调了远程销售在提升生产力、优化团队协作以及拓展客户群方面的巨大潜力，特别是在后疫情时代。 2. **远程销售的成功之道与最佳实践：** 课程将详细介绍如何在远程销售环境中取得成功，分享实用的最佳实践方法，帮助学员克服线下面对面销售与远程销售之间的差异挑战。 3. **远程销售人员的角色、工作模式与必备技能：** 深入剖析远程销售人员的工作职责、典型工作流程，并具体列举了成功进行远程销售所需的核心技能，包括沟通、技术应用、客户关系管理等。 4. **高效虚拟销售演示的结构设计：** 课程将指导学员如何构建一个引人入胜且富有成效的虚拟销售演示。学习如何清晰地组织内容、吸引观众注意力、传递关键信息，并最终促成交易。 5. **提升虚拟销售演示效果的关键技巧：** 这一部分将聚焦于如何让虚拟销售演示脱颖而出。课程会分享提升演示效果的具体技巧，包括如何运用技术工具、优化视觉呈现、进行有效的互动以及处理远程沟通中的潜在障碍。 **课程价值：** 本课程将使学员能够： * 理解远程销售的本质及其在现代商业环境中的价值。 * 掌握在远程环境中进行有效销售的策略和最佳实践。 * 识别并培养远程销售人员所需的核心能力。 * 设计并呈现出结构清晰、富有吸引力的虚拟销售演示。 * 运用专业技巧，在虚拟环境中提升销售转化率和客户满意度。
Master course in remote selling and virtual sales presentationsManage your remote sales team with remote sellingRemote work is becoming more common, especially since the pandemic started. The difference between in-person and remote selling can make it challenging for sales pros who aren't used to it.If done right, remote selling can boost productivity, improve your team's productivity, and fill your pipeline without having to leave your desk.Managing internal and external communication with a virtual sales team can be easier with remote selling.Is remote selling a good idea?A remote sale (also called virtual selling) is when buyers and remote salespeople don't meet in person.Basically, it's inside sales but with technology; instead of meeting in person, you reach out and close deals online or over the phoneVirtual sales presentationsIt's no secret that remote sales have become increasingly popular in the 21st century. As a result, more and more presentations are done online instead of in person. We'll have easier access to more customers than ever, and we'll save money on travel expenses. In contrast, sales reps need to be aware that digitally delivered sales presentations require different skills and factors. Here's a primer on how to make your distance presentation stand out.Here are the 5 topics I'd like to cover in this master's course1. Introduction and importance of remote selling and virtual sales presentations2. How do I succeed at remote selling? What are the best practices?3. How does a remote salesperson work? What skills do you need to sell products remotely?4. What's an effective way to structure a virtual sales presentation?5. What's a virtual selling skill? How do you make a virtual sales presentation that's effective?
