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所在平台: Udemy |
课程主页: https://www.udemy.com/course/put-your-customers-first/
课程评论:没有评论
课程名称:客户成功:如何将客户置于首位 课程概述:长期以来,许多公司在运营中往往将自己放在首位,忽视了客户的需求和视角。然而,随着市场环境的变化,越来越多的成功企业开始意识到客户至上的重要性。本课程《如何将客户置于首位》阐述了每个规模和类型的企业应当接受的关键原则。课程强调,在一个以“我”为中心的世界中,企业需找到一种新方式,将重心转向“我们”。 在此课程中,您将学习到诸多重要内容,包括: - 企业所经历的客户过山车 - 亚马逊创始人杰夫·贝索斯关于客户的真实看法 - 企业与客户之间的品牌差距 - 如何重新框定与客户之间的问题 - 倒置组织结构图的概念 - 通向信任的五个C要素 - 构成客户体验三角形的三个关键问题 - 展现客户至上理念的三条简单规则 - 简化操作的重要策略,以及超过四十种实现简化的方法 - 左脑思维与右脑思维的显著差异 - 理解人类情感的重要性 - 如何讲述感人至深的客户故事,从而产生实际效果 - 感恩的真正价值 课程还将通过三个案例研究展示如何将客户放在首位,以及这样做对构建更美好未来的重要性: - TD银行 - Safelite汽车玻璃 - NBA球员杰森·特里 将客户置于首位的旅程将为您的公司带来长期的回报。请今天就注册参加课程!
For far too long, companies have put themselves first, ignoring their customers in the process. They've been happy to take people's money without really considering their points of view. Now, there's a real sea change taking place: the most successful enterprises are learning how to put their customers first. This course, How to Put Your Customers First, lays out the key principles every size and type of business needs to embrace. It starts with understanding that you are living in a "me first" world. To succeed in it, you must navigate a new path forward to "we." In this course, you are going to learn key elements about putting customers first including: · The customer roller coaster every business is on · What Jeff Bezos, founder of Amazon, really believes about customers · The real brand gap between companies and customers · Why you must reframe your issues with customers · The Upside Down Org chart · The Five C's on the Path to Trust · The three questions that form the Customer Experience Triangle · The three simple rules to adopt to show customers they are first · Why making things simple is a critical strategy · Over forty ways to become simple · The stark difference between right and left brain thinking · Why understanding human emotions is so important · How to tell customer first stories that touch the heart and deliver results · The true value of gratitude You will also see three case studies that demonstrate how to put customers first and why it's so important to building a better future: · TD Bank · Safelite Auto Glass · Jason Terry / NBA Player The journey to putting your customers first will pay off for your company for many years to come. Please enroll today!