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所在平台: Udemy |
课程主页: https://www.udemy.com/course/purpose-driven-leadership-g/
课程评论：没有评论
**课程名称：** Purpose Driven Leadership (目标驱动型领导力) **课程概述：** 当今社会，领导者被要求超越组织底线的盈利目标，更要关注组织在社会中的使命和价值。仅仅追求利润已不足够，现代领导者需要理解并满足更广泛的需求。 组织的宗旨是其品牌的核心，一个清晰传达的宗旨能够向外界展示其存在的意义。本课程将探讨： * 组织代表什么？ * 他们如何对待员工？ * 他们如何看待客户？ * 他们的作为是否让世界变得更好？ 越来越多的消费者在选择购买和合作的企业时，会提出这些问题。因此，有效的、目标驱动型的领导者能够带领团队不仅实现盈利，更能凝聚大家共同拥护的目标。 **课程亮点 (1小时课程)：** * 理解目标驱动型领导力的核心概念。 * 探讨“目标”的含义及其重要性。 * 理解个人目标与领导组织走向目标之间的联系。 * 学习如何构建“目标地图”(Purpose Map)。 * 掌握如何制定“价值观声明”(Statement of Values)。 * 通过案例研究分析组织宗旨。 * 理解目标的最终目的：丰富生命。 **适合人群：** 渴望成为那种既能创造利润，又能实现个人和职业目标的新型领导者。本课程可助您在职业生涯中迈出下一步。
Today more than ever, leaders are being asked to go beyond their organization's bottom line, and onto more mission-driven questions about their organization's place in society. Not that net earnings are being replaced, but more so, today's leaders need to understand that simply earning a profit is no longer enough. They need to understand and help meet a wider range of needs.An organization's purpose is the essence of their brand. And a well-communicated purpose tells the world why you do what you do.What does the organization stand for?How do they treat their associates?How do they view their customers?Is the world better off because of what they do?More and more, consumers are asking these questions (and more) of the companies they buy from and partner with. And so, effective leaders - purpose-driven leaders - will guide their teams not just to great profits, but also to a purpose that everyone can stand behind.In this 1-hour class, you will learn the critical concepts of purpose driven leadership such as:What is purposeWhy is it importantWhat is the connection between a personal sense of purpose and the purpose you lead your organization towardHow to build a Purpose MapHow to develop a Statement of ValuesA case study on organizational purposeThe end goal of purpose: Enriching livesIf you desire to become the type of leader who want to earn profits AND fulfill a certain level of personal and professional purpose, then please consider taking this course. It may provide the keys you need to take the next step in your career.
