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所在平台: Udemy |
课程主页: https://www.udemy.com/course/profit-detector-sales-course/
课程评论：没有评论
课程名称：如何销售您的谷歌广告服务 课程概述：利润检测器销售课程将帮助您确定哪些20%的谷歌AdWords潜在客户与客户能够为您带来80%的利润！该课程结合了市场营销科学和真实的销售经验。我的名字是Grigor Yovov，我是Business Trend数字营销机构的首席执行官，同时也是利润检测器公式的创始人。我以数字营销产品（如SEO、谷歌AdWords等）的销售起步，并有幸获得了谷歌、HubSpot和Daragh Walsh等数字营销行业顶尖领导者的认证。七年前，我创办了自己的公司，成为独立的数字营销顾问。我通过销售SEO和PPC广告实现了业务的不断增长，甚至从未考虑过雇佣其他销售代表。我热爱我的工作！在这段时间内，我没有意识到自己会创建利润检测器公式。不久前，我遇到一个来自Facebook活动的潜在客户，这家中型旅行社希望在夏季推动销售，目标是销售马尔代夫、摩洛哥和坦桑尼亚等异国目的地。经过深入的市场调研和准备工作，我为客户进行了详细的汇报，然而，尽管我的准备工作非常充分，客户的预算却让最终交易告吹。这次经历让我意识到需要一个有效的系统来筛选潜在客户，从而提高销售效率。我花了整整一周的时间，归纳总结出经验，最终研发出一种称为“利润检测器”的三分钟系统，能够将潜在客户分为四个易于管理的组别，从而优化我的时间和精力。今天，我将在我的课程中介绍这个系统，赶紧来订阅吧！
Profit Detector Sales Course will help you to determine the 20% of the Google AdWords leads and clients that brings you 80% ot the profit! It is combination of marketing science and real sales experience. My name is Grigor Yovov, I am an CEO of Business Trend - Digital marketing agency and also a cretor of the PROFIT DETECTOR FORMULA. I start my career as a sales of digital marketing products (SEO, Google AdWords etc.) and managed to put my name under the certificates of the top leaders in the digital marketing world such as Google, HubSpot and Daragh Walsh. Then came the big moment! Before 7 years I start my own company and become independent digital marketing consultant. I constantly growth my business by selling SEO and PPC ads in AdWords and Facebook. Actually I have such a success selling digital marketing services that I have never thought hiring other sales representative. I really love my work! At this time I haven't an idea that lately I'll create the PROFIT DETECTOR FORMULA! But not always the things were so smooth. I remember like it was yesterday that lead that comes one morning form our facebook campaign. In the beginning it was so promising! I start a little research before calling the client as usual. It was a medium size travel agency willing to push up sales in the summer season with some mix of SEO and AdWords. I call the phone and after a few minutes I have the basic information of what the client need. The main goal was to sell exotic destinations like Maldives, morocco and Tanzania, but mostly to target a hotel in Greece that my client was prebuy for the whole summer season. The client was so confident they want to start the campaign and arrange a meeting in couple of days. So I put my marketing gloves and decide to do some prep work before the meeting. I make a short keyword research on the most common terms and the CPC price. Also check google trends and buzzsumo for additional ideas. Than search live in google for the competitors and brows their websites to get some clue for the environment of the business. And so on, and so on. It took me 5 hours to collect all the data and create a great presentation for the meeting. The day before the meeting I hit a golden mine. It was a traditional fest that take place next to that Greece hotel location at the end of the season. I make additional keyword research and find that there are people searching for the fest from the beginning of the season but I have not find a serious competition. Real golden mine! To worm up the client a put another hour creating short video to present my discovery and demonstrate that I have serious intention to find the best solution for the client. Anyway the day of the meeting have arrived and I knocked on the front door of their office. The meeting pass buy very well and I managed to present all the material prepared and answer all clients questions. At the final stage I already feel the taste of the deal closing and decide to ask whether we'll be ready to start the campaign. Than the cold shower came! "We are now on the stage of collecting offers. Also still not sure if we need to go for Adwords or the local radio and newspaper for the fest event, we just do not have budget for both." Of course I explain that adwords is much more measurable and effective method and there is a lot of issues to be calculated before starting the campaign. But at the end of the day I was empty-handed with a bunch of researches under my arm and more than 10 hours of lost in preparation time. It wasn't the first time a false lead loses my time, but definitely it was the last drop in the glass of my patient! I sit in my office, lock the door and stay there a whole week. In the dark I calculate day and night all the sales experience I have and all the sells ninja resources in the internet. And finally I did it! 3 minutes' system to qualify leads and spread them in 4 easy groups to manage my selling time and afforts called the PROFIT DETECTOR! It was real boost in my sales business! I have never find my selves in lost time and nerves position again! I call it Profit Detector sales formula! There are 4 levels of efforts you can reach depending the lead and 22 types of leads depending their credibility and monetary value. Today I'll present the system in my course, hurry up and subscribe!
