Production And Operations Management

所在平台: Udemy

课程主页: https://www.udemy.com/course/production-and-operations-management/

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课程简介

以下是“生产与运营管理”课程内容摘要: 本课程探讨了运营管理在向客户提供产品和服务价值中的核心作用。课程强调,成功的组织需要识别客户需求,并将其转化为具体的产品或服务(包括特定时期内的需求量)。 基于产品需求,课程将引导学员进行逆向工程,以确定所需的原材料。此外,课程还将介绍如何与内部和外部供应商合作,建立从原材料到成品,再到客户的供应链。 课程指出,成功的组织拥有明确定义的、高效的直线职能和支持职能。生产是直线职能的一部分,直接影响客户体验,进而影响公司的未来。生产部门的目标是通过为产品或服务增值来建立强大而持久的客户关系。这需要市场营销和生产部门之间建立健康的合作关系。市场营销部门作为公司的前沿代表,为实际客户需求提供宝贵的洞察。 课程还将重点介绍如何通过对生产参数进行有效规划和控制来实现客户价值。运营战略是实现组织运营目标以与公司整体目标保持一致的关键。运营战略的设计旨在提高业务的有效性或获得竞争优势。在当今全球竞争激烈的时代,组织目标会随时间而变化,因此运营战略也必须保持动态性。

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课程详情

Operations management as to deliver value for customers in products and services, it is essential for the company to do the following, identifying the customer needs and convert that into specific product or service ( numbers of products required for specific period of time), based on product requirement do back-ward working to identify raw materials requirement. Engage internal and external vendors to create supply chain for raw material and finished goods between vendor-production facility-customers.Successful organizations have well defined and efficient line function and support function. Production comes under the category of line function which directly affects customer experience and there by future of organization itself. Aim of production function is to add value to product or service which will create a strong and long lasting customer relationship association. And this can be achieve by healthy and production association between marketing and production people. Marketing function people are front line representative of the company and provide insights to real product needs of customers. An effective planning and control on production parameters to achieve value for customers.Operation strategy is essential to achieve operational goals set by organization in alignment with overall objective of the company. Operational strategy is design to achieve business effectiveness or competitive advantage. In this global competitive age organization goal tend to change from time to time therefore operations strategy as a consequence has also be dynamic in nature.

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