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所在平台: Udemy |
课程主页: https://www.udemy.com/course/product-marketing-manager-course-generative-ai-chatgpt/
课程评论：没有评论
课程名称：成为10倍的产品营销经理：AI与ChatGPT 课程概述： 加入“成为10倍的产品营销经理：AI与ChatGPT”这门独特的课程，重新定义产品营销。本课程为热衷于将尖端AI技术融入产品营销策略的人士量身定制。深入探索人工智能的动态世界，重点关注如何实际应用ChatGPT等工具，改变产品营销的方法。 在这门全面的课程中，您将探讨AI时代产品营销的各个方面。首先学习ChatGPT及其他AI工具的基础知识，您将获得使用这些工具开展创新营销策略的实践经验。课程内容深入探讨AI与产品战略，涵盖重要主题，如特性对比、定制研究、产品愿景、用户画像以及货币化策略。 此外，课程还深入研究AI与产品增长，强调增长分析、转化率优化、市场进入策略以及搜索引擎优化内容创作的关键要素。您将学习如何利用AI进行有效的关键词分析和研究，创作能够引起观众共鸣并推动参与度的长篇内容。在AI与产品执行部分，课程涵盖了从产品需求文档（PRD）、发布说明、冲刺计划到使用AI工具进行测试用例自动化的一系列主题。您将理解需求分析、SQL和Python在AI增强的产品营销框架中的重要性。 此外，AI与产品体验模块专注于利用AI提升客户体验，涵盖定制研究、创建个性化邮件、AI生成的常见问题解答以及进行售后客户研究的实用课程。最后，学习如何利用Perplexity AI进行研究和写作。 本课程将实践技能与理论知识理想结合，适合初学者和有经验的专业人士。无论您是首次进入产品营销领域，还是希望提升现有技能，这门课程都将为您提供优秀所需的知识。现在就报名，转变为一位具备战略营销成功能力、有效利用AI与ChatGPT的远见卓识的产品营销经理！
Embark on an exceptional journey to redefine product marketing with "Become a 10x Product Marketing Manager with AI & ChatGPT." This course is meticulously tailored for those passionate about integrating cutting-edge AI technologies into their product marketing strategies. Dive deep into the dynamic world of AI, focusing on the practical applications of tools like ChatGPT in transforming your approach to product marketing.Throughout this comprehensive course, you will explore various facets of product marketing in the AI era. Starting with the basics of ChatGPT and other AI tools, you will gain hands-on experience in employing these tools for innovative marketing strategies. The curriculum then delves into the core of AI & Product Strategy, covering crucial topics like Feature Parity, Custom Research, Product Vision, User Personas, and Monetisation strategies.The course also offers an in-depth look at AI & Product Growth, highlighting essential aspects like Growth Analysis, Conversion Rate Optimisation, Go-to-Market Strategy, and SEO Optimised Content Creation. You'll learn how to harness AI for effective keyword analysis and research, creating long-form content that resonates with your audience and drives engagement. In the AI & Product Execution section, the course covers a range of topics from PRD, release notes, and sprint planning to test case automation using AI tools. You will understand the significance of requirement analysis, SQL, and Python in an AI-enhanced product marketing framework.Furthermore, the AI & Product Experience module focuses on utilizing AI to enhance customer experience. It includes practical lessons on custom research, creating customised emails, AI-generated FAQs, and conducting post-sale customer studies.And finally, Learn how to leverage Perplexity AI for Research and Writing.This course is an ideal blend of practical skills and theoretical knowledge, designed for both beginners and experienced professionals. Whether you are stepping into the realm of product marketing or aiming to amplify your existing skills, this course equips you with the knowledge to excel. Enroll now and transform into a visionary Product Marketing Manager who effectively leverages AI and ChatGPT for strategic marketing success.
