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所在平台: Udemy |
课程主页: https://www.udemy.com/course/product-management-profit/
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课程名称：利润产品管理：与德克的课程 课程概述： 了解高效盈利的产品管理秘诀，成为顶尖1%的产品经理！本课程由前谷歌加速器初创公司的副总裁及前PlayStation全球经理德克·弗雷泽（Dekker Fraser, MBA）主讲。课程将教授成功产品与失败产品之间的关键区别，揭示确保产品成功的关键因素及市场调研技巧。 学习内容包括： - 成功和盈利产品的核心因素 - 市场研究的精通与竞争分析，涵盖主要的市场研究类型 - 产品经理的战术项目管理 - 产品驱动增长（PLG） - 包括B2C、B2B、软件、硬件、服装、娱乐等各类产品的管理 - 数据驱动决策与产品分析 - 以客户为中心的产品创新 - 产品经理的领导力与程序员管理 - 战略和盈利的产品愿景 - 路线图规划与优先级设定 - 跨职能协作与影响力 - 敏捷与瀑布技术 - 产品发布的卓越实践 - 产品管理认证 解锁您的潜力，提升您的产品管理职业生涯，推动产品成功。无论您是经验丰富的专业人士还是初学者，本课程都经过精心设计，旨在为您提供在不断变化的产品管理领域中所需的知识、工具和策略。准备好提升您的产品管理技能了吗？欢迎加入我们的转型课程！
Unlock the Secrets to Highly Profitable Product Management & Become a Top 1% Product Manager! Learn from the former Vice President of a Google accelerator startup and ex-PlayStation Global Manager Dekker Fraser, MBA. Apply the secrets that separates successful, profitable products from the graveyard of failed products. Discover research-backed strategies and nitty-gritty execution tactics of product management. The key factors that determine whether a product will succeed or failWhy some products are fundamentally more profitable than othersMarket research mastery & competitive analysis (including all the major types of market research)Tactical project management for product managersProduct Led Growth (PLG)Product management for all kinds of products, including: B2C, B2B, software, hardware, apparel, entertainment & moreData-driven decision-makingIn-product analyticsCustomer-centric product innovationLeadership for product managersHow to manage programmersStrategic, profitable product visionRoad-mapping and prioritizationCross-functional collaboration and influenceAgile and waterfall techniquesProduct launch excellenceProduct management certificationUnlock Your Potential, Elevate Your Product Management Career, and Drive Product SuccessAre you ready to take your product management skills to the next level? Welcome to our transformative Product Management Course! Whether you're a seasoned professional or just starting out, this program is meticulously crafted to equip you with the knowledge, tools, and strategies needed to excel in the dynamic world of product management.
