|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/print-on-demand-designing-custom-jewelry-with-ai/
课程评论：没有评论
课程名称：印刷按需的珠宝销售与AI定制产品设计 课程概述：欢迎参加《印刷按需的珠宝销售与AI定制产品设计》课程。这是一门全面的项目基础课程，您将逐步学习如何启动珠宝印刷按需业务。课程主要有三个目标：首先，利用AI文本到图像生成器为您的珠宝产品创建独特设计；其次，建立在线商店并与珠宝供应商连接；第三，打造品牌并通过TikTok和Pinterest广告推广您的产品。因此，您将获得大量关于珠宝业务的宝贵知识，帮助您准备开始自己的业务。 在课程引言部分，您将学习印刷按需的珠宝商业模式是如何运作的，了解从选择产品、设计到产品履行的完整步骤，这些都将由供应商负责。此外，您将学习一些关于珠宝市场统计数据的内容，理解为什么珠宝销售是一种良好的商业模式，并具有巨大的市场潜力。接下来，您将学习几种有效策略，以找到高质量和可靠的供应商，因为您的业务和客户满意度在很大程度上依赖于供应商。 然后，您将学习如何使用名为Insight Factory的工具进行市场和产品研究，以进行竞争对手分析。这一部分至关重要，因为它使您能够识别市场上高需求的产品和相关的关键词。接下来，您将进入项目部分，逐步指导您如何设置业务，首先学习如何使用Leonardo AI这一AI文本到图像生成器为珠宝产品创建多个设计，然后逐步学习如何将这些设计添加到珠宝产品中，我们将使用多个印刷按需供应商，如Printify、Zazzle和Shine On。您可以根据自己的想法自定义产品，改变颜色、添加文本和图像等。 完成产品设计后，您将有两个选择：在大型市场上销售珠宝或建立自己的在线商店。每个选项都有优缺点，因此在下一节中，我们将讨论哪一个更适合您的长期商业目标。同时，您还将学习若干有效的定价策略，了解应当采取的利润率。在课程的最后，您将学会如何建立品牌、推广产品，并通过社交媒体、用户生成内容、电子邮件列表和社交媒体广告接触更多潜在客户。最后，您还将逐步学习如何为您的珠宝产品生成广告文案，并设置TikTok和Pinterest广告活动。 在开始课程之前，我们需要问自己一个问题：为什么我应该启动珠宝印刷按需业务？这个问题的答案有很多，但我可以给您两个主要的答案：首先，珠宝一直与奢华相关，因此您能够建立高感知价值品牌，意味着可以获得更高的利润率；其次，珠宝具有约3410亿美元的全球市场规模，这基本上意味着市场上对这一产品的需求将始终存在。 通过本课程，您可以期待学习到以下内容： - 了解珠宝印刷按需商业模型的基本原理，获取市场统计数据及从选择供应商到订单履行的整体过程 - 如何通过评估产品质量、声誉、评价和交货时间找到高质量和可靠的珠宝供应商 - 学习如何利用AI工具进行市场和产品研究 - 学习如何使用Leonardo AI生成珠宝的独特设计 - 了解如何在Printify、Shine On、Zazzle等平台上添加设计和定制项链、手链、耳环等 - 学习如何将Printify店铺的珠宝产品导入Etsy市场 - 学习如何将Awkward Styles和Dreamship的珠宝产品导入Shopify商店 - 学习如何自定义Shopify商店和添加主题 - 案例研究：分析在市场销售珠宝与建立自己在线商店的优缺点 - 学习如何在市场上有竞争力地定价珠宝产品 - 学习若干市场营销策略，以接触更多潜在客户，例如社交媒体推广、用户生成内容、网红推广、建立电子邮件列表和投放广告 - 学习如何设置TikTok广告活动以推广珠宝产品 - 学习如何设置Pinterest广告活动以推广珠宝产品。
Welcome to Sell Print on Demand Jewelry & Design Custom Product with AI course. This is a comprehensive project based course where you will be guided step by step on how to start jewelry print on demand business. This course has three main objectives, the first one is to utilise AI text to image generator to create cool designs for your jewelry products, the second one is to set up your online store and connect it with your jewelry suppliers, meanwhile, the third one is to build your brand and promote your products by running ads on Tiktok and Pinterest. Therefore, you will gain a lot of valuable knowledge about the jewelry business which hopefully will prepare you to start your own. In the introduction session, you will learn how jewelry print on demand business models works, you will get to know the full step by step process from selecting your product, adding design to the product all the way to product fulfilment which will be taken care by the suppliers. In addition to that, you will also learn a little bit about jewelry market statistics and understanding why selling jewelry in particular is a good business model and has a huge potential in the market. Then, you will also learn several effective strategies to find high quality and trustworthy suppliers since your business and your customer satisfaction will be mostly dependent on your suppliers. Afterward, you will learn how to perform market and product research using a tool called Insight Factory which you can use to conduct extensive analysis on your competitors. This section is very essential as it allows you to identify high demand products in the market and relevant keywords to be used in your product description. Then, you will enter the project section where you will be guided step by step on how to set up the business, firstly, you will learn how to use Leonardo AI which is an AI text to image generator to create multiple designs for your jewelry products, then, in the next section you will learn step by step on how to add those designs to your jewelry products, we will use several print on demand suppliers like Printify, Zazzle, and Shine On. The good news here is you will be able to customise your products however you want, you can change the colour, you can add text, and even add images to your jewelry products. Once you are done designing your products, you will have two options, the first one is to sell your jewelry on big marketplaces or build your own online store. Definitely, there are pros and cons for each option, so, in the next section, we are going to have a discussion about which one is the best for you depending on your long term goal for the business. Then, you will also learn several efficient pricing strategies and get to know the profit margin percentage that you should take. At the end of the course you will learn how to build your brands, promote your products, and reach more potential customers using social media, user generated content, email list, and also using social media ads. Lastly, you will also be guided step by step on how to generate ad copy for your jewelry products and set up Tiktok and Pinterest Ads campaigns.First of all, before getting into the course, we need to ask ourselves this question, why should I start a jewelry print on demand business? Well, there are many answers to that question, however. I believe these are two main answers that I can give you, firstly, jewelry has always been associated with luxury, therefore, you will enable you to build high perceived value brands which means you can take higher profit margin, and my second answer is jewelry has a huge global market size, approximately $341 B which basically means that the demand for this product in the market will always be there.Below are things that you can expect to learn in this course:Learn basic fundamentals of jewelry print on demand business model, such as getting to know the market statistics and the overall process from selecting supplier to order fulfilmentLearn how to find high quality and reliable jewelry suppliers by evaluating product quality, reputation, review, and lead timesLearn how to do market and product research using Alura IOLearn how to generate cool designs for jewelries using Leonardo AILearn how to add designs and customise necklaces, bracelets, earrings on Printify, Shine On, Zazzle, Awkward Styles, OWNprint, and DreamshipLearn how to import jewelry product from Printify store to Etsy marketplaceLearn how to import jewelry products from Awkward Styles and Dreamships to Shopify storeLearn how to customise Shopify store and add themesCase study: analysing pros and cons of selling jewelry on marketplaces vs your own online storeLearn how to price your jewelry products competitively in the marketLearn several marketing strategies to reach more potential customers, such as social media promotion, user generated content, influencer shoutout, building email lists, and running adsLearn how to set up Tiktok Ads campaign to promote jewelry productsLearn how to set up Pinterest Ads campaign to promote jewelry products
