|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/pay-per-click-advert/
课程评论:没有评论
课程名称:按点击付费广告:优化以获取潜在客户和销售 课程概述: 本课程提供有关按点击付费(PPC)广告的深入学习,是您在营销中的获利策略。课程内容包括最新的2015年更新和可下载资源,学习者在完成课程后将获得结业证书,课程由牛津营销学院认证。 该课程为学习者提供了一种清晰简明的方式来理解按点击付费的专业术语,强调实用学习,避免虚假的“捷径”。课程包含行业实例和最佳实践,重点在于如何管理付费搜索广告活动,以确保准确锁定目标受众并有效利用预算。 与SEO课程相结合,Tim Fidgeon将教授如何准备广告文本和登陆页面,以及如何成功分析关键字短语。视频内容包括实际案例和方法论,帮助学习者实现所期望的结果,包括广告活动的结构和管理问题。 此课程既适合初学者,也适合希望深化PPC知识的营销专业人士。
-------------NEW 2015 UPDATES & DOWNLOADS NOW AVAILABLE------- LEARN HOW TO GREATLY PROFIT FROM A PPC STRATEGY IN YOUR MARKETING A Certificate of Completion is Presented to Students who Undertake the Course. The Course is Endorsed by The Oxford College of Marketing. A clear and concise way to learn Pay Per Click Jargon Buster - Real Learning no false "short-cuts" Plenty of Industry examples and Best practices This course will focus on how to manage a Paid search campaign so that you are targeting the right audience and using your budget most effectively. Coupled with the SEO course, Tim Fidgeon will teach you how to prepare ad text, landing page and how to successfully analyze key phrases. The video includes real life examples and methodology to achieve the desired results, including campaign structure and management issues.