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所在平台: Udemy |
课程主页: https://www.udemy.com/course/patient-counselling-that-converts/
课程评论:没有评论
课程名称:CTC - 转化患者咨询 课程概述: 《转化患者咨询》是一项针对所有提供咨询或向患者展示治疗方案的人员的培训项目。参与者包括医生、咨询师、市场营销人员、公共关系人员以及诊所或医院工作人员。该课程基于自2009年以来帮助医生和医院的真实案例,旨在为所有参与者提供实用的经验和见解。 课程强调,仅有患者教育是不够的,医疗服务提供者需要向患者及其家庭“销售”治疗项目,确保患者选择自己的医疗机构而不是竞争对手。咨询过程分为三个阶段,在每个阶段中,参与者都需要进行销售和劝说。课程教导学员如何充分利用咨询工具和资源,让患者积极参与咨询过程。 参与者将在课程中找到针对以下问题的答案: 1. 咨询与销售展示有哪些相似之处? 2. 医疗服务提供者如何在咨询过程中吸引患者及其家庭参与? 3. 可改善患者接受治疗的工具和资源有哪些? 4. 仅考虑财务问题推荐治疗方案的陷阱是什么? 5. 如何平衡患者教育与销售治疗思路的需求? 6. 有哪些技巧可以增强患者在咨询过程中的参与感? 7. 在医疗行业中“销售”的概念是否合乎伦理?为什么? 8. 医疗服务提供者在推荐治疗方案时考虑最终结果的重要性? 9. 如何准备咨询会议以更好地说服患者接受治疗? 10. 医疗服务提供者可以采取哪些方式提高患者的转化率? 该课程提供解答、系统和流程,帮助医疗服务提供者合法、伦理和道德地转化更多患者。参与者可以将所学应用于实践,进而提高患者的转化率。
Counselling That Convert is a program for every person who do counselling or present the treatments to patients.This includes Doctors, Counsellors, Marketing or PR persons & clinic or hospital staff. Everyone will benefit from this unique program.This is based on real life experiences of helping Doctors & Hospitals since 2009. Although theory is part of it, everything is very very practical & can be implemented almost immediately.Counselling That Converts is packed with great insights for healthcare providers. The key takeaway? Patient education is not enough! You need to SELL your treatments/procedures to the patients and their family. The end goal is to convert the patient at YOUR practice specifically, not to let them go to your competitors. To do this, use as many resources as possible and get patients involved in the counseling process. Three stages exist in counseling and in each one, you need to be selling and persuading. It's time to start using all those counseling tools and resources you have at your disposal. Some of the questions to which you will get answers to are - 1. Why counseling is similar to a sales presentation or why not?2. How can healthcare providers engage patients and their families during counseling sessions?3. What are the tools and resources that healthcare providers can use to improve patient acceptance of treatment?4. What are some of the pitfalls of only considering financial concerns when recommending treatment options?5. How can healthcare providers balance patient education with the need to sell the idea of treatment to the patient?6. What are some techniques healthcare providers can use to involve patients more in the counseling process?7. Do you think the concept of "selling" in healthcare is ethical? Why or why not?8. Why is it important for healthcare providers to consider the end result when recommending treatment options?9. How can healthcare providers prepare for counseling sessions to better persuade patients to accept treatment?10. What are some ways healthcare providers can improve patient conversion rates at their practice?Get answers, system & process to convert more & more patients - Legally, Ethically & Morally!Put them to use and start converting those patients!