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所在平台: Udemy |
课程主页: https://www.udemy.com/course/paid-marketing-strategies-crack-the-code-to-generate-leads/
课程评论：没有评论
课程名称：营销策略破解生成潜在客户的密码 课程概述：欢迎参加本课程《掌握付费营销策略与真实案例研究》！本课程旨在通过研究两个真实的绩效营销案例问题，教您如何制定有效的付费营销策略。在本课程中，您将： 1. **掌握营销基础知识**：涵盖4Ps、5Cs、STPs及受众细分等基本营销概念。 2. **探索数字营销**：深入了解数字营销的全貌。 3. **分析真实案例研究**：通过实际案例理解付费营销的复杂性。 4. **利用Excel进行战略规划**：学习如何使用Excel进行详细计算和规划，以制定营销策略。 5. **动手计算**：逐步进行计算，以确定最佳的营销方法。 6. **制定全面计划**：基于分析和计算创建详尽的营销计划。 7. **有效分配预算**：学习如何将营销预算有效分配以获得最大效果。 8. **受众规划**：识别并针对您的活动目标受众。 9. **活动创建策略**：从概念到执行，开始活动制作过程。 通过本课程的学习，您将获得设计和实施成功的付费营销策略所需的技能和信心，无论您是初学者还是希望提升营销技能的专业人士，本课程都将为您提供必要的工具和知识，助您在营销领域中脱颖而出。加入我们，迈出成为付费营销专家的第一步！
Welcome to the course where you will learn "Mastering Paid Marketing Strategies with Real-Life Case Studies"! This course is designed to teach you how to create effective paid marketing strategies by working through two real-life case questions in performance marketing.In this course, you will:Master Marketing Basics: Cover essential marketing concepts like the 4Ps, 5Cs, STPs, and Audience segmentation.Explore Digital Marketing: Gain an introduction to the digital marketing landscape.Analyze Real-Life Case Studies: Understand the intricacies of paid marketing through practical examples.Utilize Excel for Strategic Planning: Learn how to use Excel for detailed calculations and planning to develop your marketing strategies.Hands-On Calculations: Perform step-by-step calculations to determine the best marketing approaches.Develop Comprehensive Plans: Create thorough marketing plans based on your analyses and calculations.Distribute Budgets Effectively: Learn how to allocate your marketing budget for maximum impact.Audience Planning: Identify and target the right audience for your campaigns.Campaign Creation Strategy: Get started with the campaign-making process, from concept to execution.By the end of this course, you'll have the skills and confidence to design and implement successful paid marketing strategies in a real-world context. Whether you're a beginner or looking to sharpen your marketing skills, this course provides the tools and knowledge you need to excel.Join us and take the first step towards becoming a paid marketing expert!
