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所在平台: Udemy |
课程主页: https://www.udemy.com/course/ott-advertising-/
课程评论：没有评论
课程名称：OTT广告大师班 - 了解新数字广告 课程概述：OTT广告是什么？我如何利用OTT库存提升我的业务？如果您正在寻找上述问题的答案，那么您来对地方了。本课程适合任何初学者、专业人士、营销人员或学生，帮助他们深入了解OTT行业。OTT是数字营销的重要组成部分，正在迅速增长！本课程旨在使人们理解OTT广告及其在数字行业中的重要性。由于OTT相较于SaaS营销或程序化广告是一个相对较新的领域，了解数字行业趋势显得尤为重要。 OTT行业充满趣味，是品牌的首选。我们需要处理大量的数据，如果您能够从广告数据中做出更明智的决策，那么您的业务将向正确的方向发展。本课程正是您所需要的。您不仅将掌握OTT营销的知识，还能够了解这个行业的后台运作。 课程内容包括： - OTT广告和营销 - OTT广告的好处 - OTT广告是如何投放的 - 如何购买OTT广告 - 理解OTT行业的运作 - 广告拼接是什么？ - OTT行业的重要指标 此外，您还可以参加“测试您的知识”小测验！本课程极易理解，肯定会对您的职业发展有所帮助。由于课程紧凑，您将在更短的时间内学习到更多的内容。继续学习，持续成长！
WHAT IS OTT ADVERTISING? How can I use the OTT inventory for my business? If you are looking for answers to the above questions, then you have arrived on the right path.ANY FRESHER, PROFESSIONAL, MARKETER, OR STUDENT can learn a lot about the OTT industry in this course. OTT is an important part of digital marketing & is growing exponentially!This course is solely designed with the purpose of making people understand OTT advertising & its importance in the digital industry. Also, since OTT is a relatively new industry as compared to SaaS Marketing or Programmatic advertising, it's always good to keep yourself updated with digital industry trends.OTT industry is interesting and is the brand's favorite. There is a lot of data to deal with. If you know how to make smarter decisions out of your advertising data, then you can take the business in the right direction. This is course is exactly what you are looking for. You will not only gain knowledge of OTT marketing but also will know the backend of this industry.This course includesOTT advertising & marketingBenefits of OTT advertisingHow OTT ads are delivered How you can buy OTT Ads Understanding how the OTT industry works What is ad stitching?Important metrics of the OTT industryYou can also enjoy the Test your Knowledge Quiz!This course is extremely easy and is surely going to help you in your profession. Also since it's a compact course, you will learn more things in less period of time. So, keep learning and keep growing.
