Onboarding New Customers

所在平台: Udemy

课程主页: https://www.udemy.com/course/onboarding-new-customers/

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课程简介

**课程名称:** 新客户入驻(Onboarding New Customers) **课程概述:** 本课程旨在帮助企业建立一个强大高效的新客户入驻流程,从而最大化利用客户获取后的初期阶段(通常是前90天),抓住约75%的交叉销售机会。课程强调,成功的客户入驻始于对客户的准确、全面的了解,并利用高质量数据,通过各种渠道和数据接收方式,优化客户体验。 课程的核心观点在于认识到每个客户都是独一无二的,他们期望的互动方式也各不相同。不仅如此,同一客户内部的不同个体也对产品或服务有着不同的期望和需求。本课程将提供客户分类的模板,帮助您准确地识别和理解您的客户。 通过本课程,您将学习如何制定有效的客户策略,以在竞争中脱颖而出,并在客户心中建立稳固地位。课程强调,保留现有客户比获取新客户成本更低。本课程将展示一种客户生命周期方法论,结合经过验证的入驻流程和阶段,以实现从销售团队到交付团队的顺畅过渡。同时,课程还将教授如何利用特定的内容、工具和策略来提升客户盈利能力。

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课程详情

Nearly 75% of all cross-sell opportunities occur within the first 90 days of acquiring a new customer. A robust customer onboarding process enables organizations to take control, from initial enrollment through welcome kits and subsequent cross-sell and up-sell activities. To succeed, organizations must start with an accurate, comprehensive view of customers and use high-quality data to improve the customer experience across multiple channels and via every mode of data intake and delivery.One of the most critical aspects of onboarding new customers is understanding that none of them are the same and none of them want the same interactions with your organization. Not only is every customer different, but each person inside each customer has different expectations and needs from your offering. We will provide you with the template to classify your customers correctly.This online course will teach you that effective customer strategies are crucial to gain an edge over the competition, and in both the minds and hearts of customers. As every organization can attest, it is much cheaper to retain good customers than to acquire new ones. This course will map a customer lifecycle methodology with proven onboarding processes and phases in order to properly transition from sales teams to delivery teams, all while leveraging specific content, tools, and strategies to increase customer profitability.

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