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所在平台: Udemy |
课程主页: https://www.udemy.com/course/motivating-hybrid-teams-data-ai-strategies-that-work/
课程评论：没有评论
课程名称：激励混合团队：有效的数据和人工智能策略 课程概述：在混合工作已成新常态的今天，激励团队需要的不仅仅是周五的比萨。此课程提供了前沿研究支持的策略，旨在提高混合环境中的参与感和绩效。由一位曾在谷歌、Salesforce和IBM工作的经验丰富的人力资源专业人士主讲，您将学习如何将不参与的员工转变为一个充满活力、积极向上的团队。探索如何结合心理学、数据和人工智能，打造一个适用于在办公室或在巴厘岛沙滩上工作的员工的激励生态系统。随着混合工作的广泛应用，超过60%的公司采用远程与办公室混合的工作模式，如何保持员工的动机成为一大挑战。根据盖洛普2024年报告，只有三分之一的员工感到真正投入工作，这既是一个问题，也是一个机会。在本课程中，我们将探讨切实可行的策略来改变这一现状。您将学习如何利用数据了解驱动团队的因素，以及人工智能如何前所未有地个性化激励。课程结束时，您将拥有让混合团队茁壮成长的工具包。 关键模块： 模块1：理解混合团队中的激励 - 为什么激励在现在如此重要 - 经典理论（马斯洛、赫茨伯格、弗鲁姆）及其对远程工作的相关性 - 自我决定理论及其在现代团队中的应用 模块2：数据驱动的激励策略 - 关键指标：eNPS、脉冲调查、离职意向 - 使用分析工具如Microsoft Viva和Qualtrics - 用PDCAM将洞察转化为行动 模块3：增强型人工智能激励技巧 - 人工智能如何个性化认可以及预测不参与感 - 工具概述：ChatGPT、Workhuman、Gloat、Zapier - 人工智能实施的逐步指南 模块4：构建激励框架 - 组成部分：评估、战略、执行、评估 - 来自Netflix、Spotify、GitLab等公司的案例研究 - 通过反馈循环和持续改进来维持激励 模块5：真实世界的应用与案例研究 - 可立即实施的可行计划 - 深入分析Spotify、HubSpot、Accenture等的成功故事 - 团队的模板和工具包 通过本课程，学员将掌握提升混合团队动力和绩效的有效策略。
In a world where hybrid work is the new normal, motivating your team requires more than pizza Fridays. This course arms you with cutting-edge, research-backed strategies to drive engagement and performance in hybrid environments.Led by an experienced HR professional who has worked with Google, Salesforce, and IBM, you'll explore how to transform disengaged employees into a thriving, motivated workforce. Discover how to combine psychology, data, and AI to build a motivational ecosystem that works-whether your employees are in the office or on a beach in Bali.Hybrid work is here to stay-over 60% of companies now use a mix of remote and in-office setups. But keeping everyone motivated? That's a challenge. Studies, like Gallup's 2024 report, show only one in three employees feels truly engaged. That's a problem, but also an opportunity. In this course, we'll explore practical strategies to turn that around. You'll learn how to use data to understand what drives your team and how AI can personalize motivation like never before. By the end, you'll have a toolkit to make your hybrid teams thrive. Key ModulesModule 1: Understanding Motivation in Hybrid TeamsWhy motivation matters now more than everClassical theories (Maslow, Herzberg, Vroom) and their relevance to remote workSelf-Determination Theory and its application in modern teamsModule 2: Data-Driven Motivation StrategiesKey metrics: eNPS, pulse surveys, turnover intentUsing analytics tools like Microsoft Viva and QualtricsTurning insights into actions with PDCAModule 3: AI-Enhanced Motivation TechniquesHow AI personalizes recognition and predicts disengagementTools overview: ChatGPT, Workhuman, Gloat, ZapierStep-by-step AI implementationModule 4: Building a Motivation FrameworkComponents: Assessment, Strategy, Execution, EvaluationCase studies from Netflix, Spotify, GitLab, and moreSustaining motivation through feedback loops and continuous improvementModule 5: Real-World Application & Case StudiesActionable plans you can implement immediatelyDeep dives into success stories from Spotify, HubSpot, AccentureTemplates and toolkits for your team
