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所在平台: Udemy |
课程主页: https://www.udemy.com/course/mobile-marketing-academy/
课程评论：没有评论
课程名称：移动营销学院 课程概述： 随着移动设备的普及，移动营销正迎来一场革命。最新数据显示，91%的成年人24小时内将手机放在手边，全球移动电话的数量是个人电脑的5倍，90%的短信在发送后3分钟内被阅读，90%的移动搜索促成行动，超过一半最终完成购买。2014年，使用移动设备访问网络的人数将超过使用电脑的人，这为抢占市场先机提供了极大机会。 本课程将帮助您走在市场前沿，赢得竞争优势。 教授团队： 本课程邀请了三位移动营销领域的顶尖专家授课，他们在移动营销方面有多年的丰富经验。他们将教授您移动营销的技巧与细节： 1. **Josh Wexelbaum**，Leadsmob.com创始人兼首席执行官。他在短信、应用及付费流量方面是专家，曾在领先的电子商务和广告界工作，拥有丰富的媒体购买经验。 2. **Rob Keast**，WhatRunsWhere.com的合作伙伴和移动技术主管。他专注于新移动技术的研究，开发市场上最好的移动广告智能产品，与多个机构客户紧密合作，提供企业级移动营销解决方案。 3. **Carlos Del Rio**，Unbounce.com的转换分析及数字战略总监。他在顶级营销博客上撰写文章，并在多项重要活动上发表演讲，拥有丰富的转化率优化经验。 加入移动营销学院，学习最新的市场动态，不要被时代淘汰！
Crazy Mobile Stats• 91% of Adults have their phone within arm's reach 24/7• There are 5X's as many mobile phones as PC's in the world• 90% of Text Messages are read within 3 minutes of being delivered• 9 out of 10 mobile searches lead to an action, and over half purchase.• 81% of smartphoe users have done product research via a smartphone &• 15% of Mobile Users would interrupt sex to check a text message!!=====================================================================The Mobile Revolution is here. By 2014 more people will be accessing the web using their mobile device more than on a computerRemember the stories of millions made with those early to ecommerce and affiliate marketing? Now is the next wave of marketing that is ripe for the plucking for those in early. This course will teach you to be ahead of the curve and ahead of your competitors========================================================================Learn from Experts, NOT GurusWhat we did was simple, we brought in 3 of the mobile industry leading experts. These guys have been profiting with mobile for years AND they are going to teach you the in's and out's of mobile marketing.(1) Josh Wexelbaum, Founder & CEO at Leadsmob.comMobile Expert on SMS, APPS, and Paid Traffic. Josh got his start in the lead generation industry 12 years ago. He has purchased media across hundreds of sites, spending over $60,000 per day in advertising, and purchased billions of impressions on sites like Hotmail and Google. Josh has consulted with Fortune 1000 companies on lead generation strategies. He's an in-demand speaker at conferences like iDate and has written for industry publications like FeedFront(2) Rob Keast, Partner and Head of Mobile Technology at WhatRunsWhere.com.Rob researches new mobile technologies and develops the best mobile advertising intelligence products in the market. He works closely with agency customers to develop an enterprise mobile marketing and advertising intelligence solution. Rob is the sales and marketing side of WhatRunsWhere in Europe.(3) Carlos Del Rio, Director of Conversion Analysis & Digital Strategy at Unbounce.comHe has contributed to top marketing blog SEOmoz and has spoken at major events on both SEO and Conversion Rate Optimization. Carlos is the co-author of User Driven Change: Give Them What They Want and A Strategic Framework for Emerging Media.==========================================================================================Remember, 91% of Adults have their phone within arm's reach 24/7.......Don't get left out. ==========================================================================================
