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所在平台: Udemy |
课程主页: https://www.udemy.com/course/mini-mba-course-to-start-your-business/
课程评论:没有评论
课程名称:儿童与初学者的一日MBA 课程概述:本课程旨在为希望创业的个人提供基础商业知识,包括以下主题:初创企业(BUS101)、商业管理(BUS102)、管理与领导(BUS103)、全球商业技能(BUS104)以及市场战略(BUS105)。我们相信,创业的门槛仍然过高,因此希望通过分享所学的知识,帮助更多的人轻松启动企业。 故事背景:课程通过Liam的故事展开,他在一份无望的工作中感到迷茫,渴望创业,偶然间想到了一个新应用的创意,可以将自由职业者与餐馆和咖啡馆业主连接起来,互相受益。但他面临的问题是,从未接触商业知识,不知道如何开始。于是他向Emma请教,她告诉他创业的第一步是进行市场调研,以尽量降低进入市场的风险,并强调在决策时要谨慎,因为一旦创业就无法回头。决定权在于他自己,因此在启动企业之前,确保自己准备充分至关重要。 本课程旨在帮助学员了解基础的商业运作,打破创业的壁垒,使他们能够以自信的态度迈出创业的第一步。
The students can study about the following contents.Startup - BUS101Business Administration - BUS102Management & Leadership - BUS103Global Business Skills in English - BUS104Marketing Strategy - BUS105We believe the barrier to entry for people to start a startup is still too high. We want to make it easier for people to start a company, regardless of who or where you are, so we're starting by sharing what we've learned, through this course.Liam finds himself working in a dead-end job, and feels the desire to strike out on his own and start a business. He's got a really great idea for an app that can put freelancers in touch with restaurant and cafe owners, and allow them to book tables for work purposes, mutually benefiting both parties. But, his only issue is that he's never been to business school, and doesn't know how to even start a business. He turns to Emma, who explains to him that the first step in this process is research. She explains that it's important to conduct a lot of market research, to try and minimise the risk of prematurely launching into a market that's not ready for your product. She then goes on to explain that it's really, really important to take time over the decision, as once you start, there's no going back. The onus is on you if you launch a company, and you'll always have the last word. As such, it's imperative you're ready, and able, before you do start a company.