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所在平台: Udemy |
课程主页: https://www.udemy.com/course/micsignaturesalesstory/
课程评论：没有评论
《Signature Sales Story: Marketing for Music Artists and Bands》这门Coursera课程将帮助音乐艺术家和乐队打造个性化品牌并发展其“招牌销售故事”，这是音乐事业的关键要素。 **课程主要内容包括：** * **创建专业的艺术家/乐队名称和Logo：** 这是粉丝首先看到的品牌基石。 * **选择品牌色彩、字体和服装：** 确保视觉形象与音乐一样出色。 * **挑选品牌主题：** 使品牌易于被粉丝接受和理解，让推广信息更具吸引力。 * **打造“招牌销售故事”：** 引起粉丝共鸣，激发他们的支持。 * **创建“招牌销售故事”品牌看板：** 使用Trello等工具整理和保存品牌所有元素，方便随时查阅。 通过学习本课程，学员将全面掌握构建强大音乐品牌和有效营销的策略。
This course addresses designing your brand and developing your Signature Sales Story, key elements to any musician's career.By the end of this module you will have:Created a professional artist/band name and logo, because the cornerstone of your brand is what fans see first.Chosen your brand colors, fonts and wardrobe, so you look as good as your music sounds.Selected brand themes that will make you easily relatable to fans, so that your promotional messages don't feel like a telemarketing call.Crafted your Signature Sales Story to make fans care, so they're willing to support.Created your Signature Sales Story Brand board on Trello keeping all of the elements of your brand organized and easily accessible.
