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所在平台: Udemy |
课程主页: https://www.udemy.com/course/master-mailchimp-email-marketing-automation/
课程评论：没有评论
**课程名称：** Master Mailchimp Email Marketing Automation (精通 Mailchimp 邮件营销自动化) **课程概述：** 本课程专为零技术背景的初学者设计，提供清晰、实用、操作性强的 Mailchimp 使用指南，旨在帮助您掌握 Mailchimp 并创建高转化率的邮件营销活动。课程内容无冗余理论，注重实际操作。 **讲师：** Mubashir Nazar (LinkedIn 增长专家，数字营销教练，Pak Agile LinkedIn 首席执行官)，拥有多年帮助企业简化营销、提高销售的经验。 **学习内容：** * **Mailchimp 账户设置：** 学习如何正确设置您的 Mailchimp 账户。 * **邮件列表管理：** 组织和管理邮件列表、标签、细分和群组。 * **表单与着陆页：** 构建专业的注册表单和品牌着陆页。 * **高转化率邮件活动：** 创建能够带来实际转化的邮件活动。 * **邮件自动化序列：** 设置自动化邮件序列，用于新用户引导、后续跟进和再激活。 * **数据监测与优化：** 监控打开率、点击率，并提高邮件送达率。 * **集成与连接：** 将 Mailchimp 与 Google Sheets、CRM 和 LinkedIn 等外部工具连接。 * **B2B 潜在客户开发：** 学习如何使用 LinkedIn Sales Navigator 和 Evaboot 等工具提取 B2B 潜在客户，并通过 Mailchimp 进行导入和定向。 **适用人群：** 无论您是企业主、自由职业者还是有志于成为营销人员，本课程都将为您提供增长受众和实现实际成果的工具和信心。
Are you ready to master Mailchimp and launch high-converting email campaigns - even with zero technical background? This course is designed specifically for beginners who want a clear, practical, hands-on guide to using Mailchimp - with no fluff or unnecessary theory.I'm Mubashir Nazar, a LinkedIn Growth Specialist, Digital Marketing Coach, and CEO of Pak Agile LinkedIn. Over the years, I've helped hundreds of businesses streamline their marketing and grow their sales using effective email automation. In this course, I'll walk you through everything step by step so you can confidently create and manage campaigns, even if you're completely new to email marketing.Here's what you'll learn:How to properly set up your Mailchimp accountOrganize and manage email lists, tags, segments, and groupsBuild professional signup forms and branded landing pagesCreate email campaigns that actually convertAutomate email sequences for onboarding, follow-ups, and re-engagementMonitor open rates, click-throughs, and improve deliverabilityConnect Mailchimp with external tools like Google Sheets, CRMs, and LinkedInYou'll also learn how to extract B2B leads using tools like LinkedIn Sales Navigator and Evaboot, and how to import and target those leads through Mailchimp.Whether you're a business owner, freelancer, or aspiring marketer, this course will give you the tools and confidence to grow your audience and drive real results.
