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所在平台: Udemy |
课程主页: https://www.udemy.com/course/marketing-saas-products/
课程评论:没有评论
课程名称:SaaS业务和数字产品的产品营销 课程概述: 在本课程中,我们将深入探讨SaaS营销的多个组成部分,包括产品营销、数字/增长营销、内容营销、营销运营与自动化、需求生成以及SaaS营销分析等。学习这些内容对于掌握SaaS营销领域至关重要。 我们将通过一个虚构的SaaS公司——LandItRight来进行学习,它提供一个登陆页面构建工具。课程将允许我们参与他们的会议并从中学习,尽管这个公司并不存在于现实世界中,课程讨论的情境是真实的。 课程内容涵盖SaaS营销的各个方面,如竞争对手分析、SaaS产品的定价和定位、促销策略、分析方法和关键指标等。我们的讲师Rudranil拥有十年的SaaS营销经验,曾成功营销超过20种SaaS产品。他提供了数小时的课程内容和资料,价格优惠,配有字幕,终身访问权限,并且提供30天退款保障,降低了订阅课程的风险。 我们希望您能尝试这门课程。谢谢!
Take a look at these various components of SaaS marketing:That is a lot of stuff you need to learn to get hold of the SaaS marketing landscape,Product marketingdigital/growth marketingcontent marketingMarketing Operations and AutomationDemand GenerationSaaS Marketing Analyticsand moreSo, how do you suggest we should go about learning it? Well, I have an idea.Let us do it for a SaaS company and learn along with the business. Meet LandItRight a SaaS business that sells a Landing page builder product. They have to start their product sales and marketing, and we have the liberty to listen to their meetings and then learn from them.While the business doesn't exist in the real world, the situations discussed in the course are authentic. We study SaaS marketing situations; we do competitor analysis, learn pricing and positioning of SaaS products, promotions, analytics, metrics, and more.I am Rudranil, and I have about a decade of experience in SaaS marketing, during which I have marketed more than 20 SaaS products. I am offering this course that comes with hours of content and material, an enormous discount, subtitles, lifelong access, and a 30 days refund offer. It means that you have zero risk in subscribing to the course.I hope you do give it a try. Thank you.