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所在平台: Udemy |
课程主页: https://www.udemy.com/course/marketing-course-session-6/
课程评论：没有评论
课程名称：完整营销大师班 #6 多渠道潜在客户获取 课程概述：我们在线提供的营销领导力研讨会旨在让学习者深入理解营销的“为何”，而不仅仅是学习“如何”做。参与者将明白什么样的营销活动在特定情况下有效，而不是凭空猜测。通过此次课程，学员将开发出一套个人化的营销策略手册，指导自己和品牌在适当的营销活动中采取行动。 课程亮点： 1. 终身访问：学员可随时访问讲座，包括每月更新的新内容。 2. 提问交流：学员可以提出问题，并将获得详尽的回答。 3. 原创内容：课程内容经过多年的研究与行业经验积累，帮助学员理解实际的营销理论与策略。 学习内容： 本课程包括近200节课程，学员将学习如何设计和优化多渠道潜在客户获取活动，主要涵盖社交媒体、搜索和电子邮件等渠道。课程将帮助学员整合之前学习的模型和框架，以提高理解和实际应用能力。 适合对象： - 企业主：提升商业收入和投资回报率，建立有效的潜在客户生成方案。 - 初创企业：利用验证的营销流程增加用户基础和商业收益。 - 营销人员：通过学习最佳实践和有效策略，提升营销知识水平。 课程收益： - 学员将学习如何像战略营销领导者一样思考和行动。 - 深入理解营销的“为何”，以便于在快速变化的营销环境中处于领先地位。 - 实践理论，通过实际应用所学知识来构建切实可行的商业计划。 课程还提供： - 终身访问权限 - 快速友好的答疑支持 - 完成证书下载 - 30天无理由退款保证 本课程适合所有类型的企业，不需要先前的经验或受众。通过本课程，任何级别的营销人员都能由初学者成长为高级营销领导者。
Our live Marketing Leadership Workshop is now available online!Too many people know WHAT to do in marketing but they don't know WHY they are doing it!Does this sound familiar? Anyone can learn how to post to social, write a blog post, or learn what SEO is, but quantity is not what works. What works are people who actually know WHY and WHEN certain marketing activities work. That's the purpose of this course. By the end, you will have developed an actual marketing strategy, your own personal marketing playbook, that will guide you and your brand into the right marketing activity.Think about it - no more guessing or assuming. You will be able to inform others and act personally based on the correct information!Three reasons to TAKE THIS COURSE right now!You get lifetime access to lectures, including new lectures every month (content is added/updated constantly).You can ask me questions and see me respond to every single one of them thoughtfully!What you will learn in this course is original, tested, and very detailed! It comes from years of graduate-level education and 20+ of marketing leadership experience across dozens of industries. There are plenty of people who can teach you shortcuts and fast tactics. This is a course for people who are truly willing to understand instead. A course for people who would rather do it right than hustle and hassle people. Once you work your way through nearly 200 lessons, your strategy will become more clear, your empathy will deepen and you'll begin to see the market as it is, instead of merely wishing it to be what you want. ★★★★★ "This is the best marketing innovation I have seen in years." - Ignacio AgacevicThe Marketing Leadership Masterclass is split into 6 different online sessions, each focusing on a different aspect of marketing leadership.In Session 6 we will focus on Multi-Channel Lead AcquisitionIn today's world of the fully integrated consumers, it is more important than ever to understand the priority and role of every channel and device in your marketing toolkit.Which is why, in this Session, you will learn how your business can design and optimize lead acquisition campaigns through the major channels including social, search, and email.The purpose of this lesson is for you to comprehend and develop multi-channel lead acquisition and lead nurturing programs based on what you have already developed with Your Models in Session 1, The Belief Framework in Session 2, and the Content that fills out the Belief Framework in Session 5.This Session is the culmination of all prior Sessions. So I look forward to pulling together all that we have learned in the previous lessons so that you complete this course with the necessary skills and knowledge to be an effective leader in today's business world.What are the requirements? No experience or audience required.Suitable for all types of businesses (digital product, physical product, service, B2B, B2C).Why take this Course? Become a Leader - Learn how to think & act like a strategic marketing leader.Modern Marketing - The world of marketing is in constant flux. Don't get left behind."Why" of Marketing - Learn the "Why" of marketing rather than just the "How." What am I going to get from this course?Practical theory - Great marketers and great entrepreneurs are great learners. We'll cover the theory that you need to understand to drive your own Demand Gen program.Hands on - Throughout the course, we give you multiple opportunities to slow down and apply what you have learned by building out the real-world plan that your company needs.Peer Learning - Your instructors are peers, start-up founders and fellow marketers with decades of tangible experience in every stage and level of an organization. What is the Target Audience?Business Owners - Increase your business revenue, sales pipeline, and ROI by building out transformative demand generation programs that actually work.Startups - Leverage proven marketing processes and practices to establish and increase your user-base and business revenue. Marketers - Increase your current marketing knowledge by learning the most effective tactics, best practices, and processes. Go from Beginner to AdvancedNo matter what level of marketer you are, you will go from beginner to advanced marketing leader as we walk you through building your own model.All the strategies, tips and tools recommended are either included, free or very cost effective.You'll also get: Lifetime Access to The Course Fast & Friendly Support in the Q & A section Udemy Certificate of Completion Ready for Download A 30 Day "No Questions Asked" Money Back Guarantee!
