Global Sales Management and Communication Playbook

所在平台: Udemy

课程主页: https://www.udemy.com/course/managing-global-sales-and-communication_-go-to-market-guide/

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课程简介

《全球销售管理与沟通实战手册》 (Global Sales Management and Communication Playbook) 是一门 Coursera 课程,旨在为学员提供一套实用、简单的国际销售和沟通拓展步骤指南。 本课程基于超过15年的国际销售、市场营销和沟通经验,帮助学员构建结构清晰、理解透彻的全球销售策略,并具备在国际市场规划和执行销售的能力。 **课程将涵盖以下核心知识领域:** * **销售管理** * **B2B 销售** * **销售漏斗** * **谈判技巧** * **商务沟通** * **领导力** **学员将学到:** * 制定并执行属于您自己的 **上市策略 (Go-to-Market Plan)**,明确在哪些市场、以何种方式、销售何种产品。 * 获得 **实用的技巧**,包括如何寻找合适的销售合作伙伴、如何参与全球性展会。 * 掌握 **跨文化沟通** 的重要性,理解如何识别文化信号,从而提升谈判和演示能力。 通过完成由简短实用讲座和配套讲义任务组成的课程,学员将能清晰、轻松地启动和执行全球市场销售。 **此外,课程也提供定制化的全球销售咨询、实践工作坊或培训解决方案,以满足有进一步国际销售和沟通拓展需求的公司或个人。**

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This amazing course is delicately prepared for YOU, which is based on more than 15 years of extensive international sales, marketing and communication experience from various largest international companies doing business and communicating abroad. It gives you an unique opportunity to have a PRACTICAL and SIMPLE step by step guide for your active SALES , COMMUNICATION expansion in the INTERNATIONAL markets, where you will get a structure, understanding and readiness to plan and execute your sales strategy abroad right after completing this course. You will: Boost your knowledge in: #Sales Management #B2B Sales #Sales Funnel #Negotiation # Business Communication #Leadership start with your own Go-to-Market plan where you identify - Where ? How ? What to sell in the global markets. get the practical tips and tricks on how to engage right sales partners, participate in global events and finally. know how to manage intercultural communication being Globally mindful of cultural signals for your strong negotiation and presentation skills. By completing this course based on practical short lectures and few tasks on the handouts available for you per each lecture, you will realize how amazing, clear and simple it is to start and execute your sales in different markets globally. If you find this course as a good start point for your company, sales department, yourself, but you foresee potential growth in the international sales and communication, feel free to reach out to us for more tailormade Global Sales consultation or practical workshop or training solution. See you soon at the course! With kind regards from your Mindful Global sales team.

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