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所在平台: Udemy |
课程主页: https://www.udemy.com/course/logo-design/
课程评论:没有评论
课程名称:标志设计基础 课程概述:标志设计是一项市场营销人员必须掌握的基本技能,因为标志是任何品牌的核心元素。它们犹如品牌的面孔,是人们记住品牌时的唯一印象。一个好的标志能够有效地传达品牌信息。就像任何视觉传播一样,设计元素(如形状、颜色、排版、风格、对比和构图)在潜意识层面传达信息,且这种交流是瞬时和无意识的。然而,经过正确的培训,您可以学会识别与这种沟通相关的所有元素,并利用它们来支持品牌信息。 在本课程中,您将学习到: - 如何设计令人铭记的标志 - KISS原则(保持简单) - 标志的元素 - 颜色在标志中的作用 - 形状在标志中的作用 - 如何控制标志传播的潜意识过程 您还将看到如何为一家真实公司(Career Claw)现场创作一个定制标志。课程中,一位讲师Kamron将使用Corel Draw从零开始创建一个出色的标志,让您目睹整个过程。 掌握自己的平面设计技能!标志创作是一项人人都感兴趣的技能,而您可以在一个小时内轻松学习这一切!
Logo design is an essential skill that marketers MUST learn if they want to expand their marketing expertise. Why? Because Logos are a fundamental element of any brand. Logos are like the face of the brand, they're all that people remember when they think of a brand. A good logo is the one that enforces the brand message. Like any visual communication, the elements of design, like shape, color, typography, style, contrast and composition communicate at subconscious levels. This communication happens instantly, without us realizing. However, with the right training, you can learn to identify all of the elements that are part of this communication and use them to support your brand message. In this course you'll witness exactly: How to design logos that people will remember KISS technique (Keep it Simple Stupid) The Elements of a Logo The role of COLOR in logos The role of SHAPES in logos How to take control over the subconscious process of logo communication You'll also get to see how we create a custom logo right in front of your eyes. A real logo for a REAL COMPANY called Career Claw. You'll get to see the whole process and watch one of our guys, Kamron, use Corel Draw to create an outstanding logo out of the blue! Learn to be your very own graphic designer! Logo creation is a Skill that everyone would be interested in learning. And, you can learn this all in under an hour!