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所在平台: Udemy |
课程主页: https://www.udemy.com/course/logistics-and-supply-chain-management-with-case-studies/
课程评论：没有评论
课程名称：供应链与物流：规划、设计与执行 课程概述：该课程全面介绍了物流和供应链管理（SCM）的原则和实践。通过一系列讲座和案例研究，学生将探索物流和SCM在现代商业运作中的演变、组成部分及其战略重要性。 第一部分：引言 在此部分，学生将学习物流和SCM的基础知识，包括它们的定义、历史背景，以及关键组成部分，如客户关系管理（CRM）、采购、制造和综合运营规划。 第二部分：物流与供应链管理案例研究#1 学生将参与一个详细的案例研究，将第一部分学到的概念应用于实际场景。通过分析一家公司在物流和SCM方面的策略，进行评估、分析并提出提高供应链效率和效果的建议。 第三部分：物流与供应链管理案例研究#2 在第一个案例研究的基础上，学生将深入探讨一个更复杂的案例研究，研究全球供应链动态、网络设计、全球采购及战略规划等考量。通过这个案例研究，学生将进一步提升在物流和SCM领域的分析能力和战略思维。 学习目标： - 理解物流和供应链管理的基本概念和原则。 - 分析物流和SCM的历史演变及其当代重要性。 - 识别物流和SCM的关键组成部分及其子组件，包括客户关系管理、采购、制造和运营规划。 - 应用分析工具和技术来评估和优化供应链绩效。 - 制定策略性建议，以提升供应链的效率、韧性和可持续性。 - 在物流和SCM的背景下展现出解决问题、批判性思维和决策能力。 目标受众： - 学习商业、运营管理或物流的学生。 - 旨在拓展物流和供应链管理知识与技能的专业人士。 - 负责供应链运营和策略的企业主、创业者和管理者。 - 对现代供应链管理的复杂性及其在商业成功中的作用感兴趣的任何人。
Course Overview: This course provides a comprehensive introduction to the principles and practices of logistics and supply chain management (SCM). Through a series of lectures and case studies, students will explore the evolution, components, and strategic importance of logistics and SCM in modern business operations.Section 1: Introduction In this section, students will be introduced to the fundamentals of logistics and SCM, including their definitions, historical context, and key components such as customer relationship management (CRM), procurement, manufacturing, and integrated operations planning.Section 2: Logistics and Supply Chain Management Case Study #1 Students will engage in a detailed case study that applies the concepts learned in Section 1 to a real-world scenario. They will analyze a company's logistics and SCM strategy, conduct assessments, perform analyses, and develop recommendations for improving supply chain efficiency and effectiveness.Section 3: Logistics and Supply Chain Management Case Study #2 Building on the knowledge gained from the first case study, students will delve into a more complex case study that explores global supply chain dynamics, network design, global sourcing, and strategic planning considerations. Through this case study, students will further refine their analytical skills and strategic thinking in logistics and SCM.Learning Objectives:Understand the fundamental concepts and principles of logistics and supply chain management.Analyze the historical evolution and contemporary significance of logistics and SCM.Identify the key components and sub-components of logistics and SCM, including customer relationship management, procurement, manufacturing, and operations planning.Apply analytical tools and techniques to evaluate and optimize supply chain performance.Develop strategic recommendations for enhancing supply chain efficiency, resilience, and sustainability.Demonstrate proficiency in problem-solving, critical thinking, and decision-making within the context of logistics and SCM.Target Audience:Students pursuing degrees or certifications in business, operations management, or logistics.Professionals seeking to expand their knowledge and skills in logistics and supply chain management.Business owners, entrepreneurs, and managers responsible for supply chain operations and strategy.Anyone interested in understanding the intricacies of modern supply chain management and its role in business success.
