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所在平台: Udemy |
课程主页: https://www.udemy.com/course/linkedin-marketing-domination/
课程评论：没有评论
课程名称：2022年LinkedIn营销、内容与潜在客户生成课程 课程概述：在当今的营销环境中，企业在社交媒体上建立存在感至关重要。社交媒体营销如果没有从一开始就规划和建立基础，会让人感到艰难和耗时。尽管设置LinkedIn页面是一回事，但如何规划何时和如何向客户、粉丝和未来客户发布内容则是另一回事。大多数企业在社交媒体环境中失败的地方在于未能保持关注者的参与。那么，为什么选择社交媒体营销呢？社交媒体营销有许多好处。通过不同的社交媒体渠道，您可以为企业增加曝光、提高网站流量、提升搜索排名、生成潜在客户、培养忠实粉丝、提高销售业绩、发展商业合作关系，更重要的是，减少营销费用。您不再需要在黄页或报纸上投放昂贵的广告。尽管这些仍是不错的选择，但社交媒体提供了更快的、可以逐月衡量和跟踪的结果。 在本课程中，我将逐步教您如何在LinkedIn上建立成功的业务。您将学习到： - LinkedIn简介 - 如何获得“全星”评级 - 如何自定义您的LinkedIn URL - 如何建立目标受众 - 如何创建介绍视频 - 如何创建品牌引用 - 如何创建LinkedIn动态帖子 - 如何撰写文章 - 如何撰写您的品牌故事 - 如何将参与转化为潜在客户和销售 - 额外内容 通过本课程，您将掌握在LinkedIn上有效营销的实用技巧，助力您的业务发展。
In today's marketing environment, it is crucial that businesses have a presence in social media. Social media marketing can be intimidating and time consuming if you do not plan and establish a foundation from the beginning. It's one thing to set up your LinkedIn page, but planning how and when you are going to post to you're your clients, fans and future customers is another story. Keeping your followers engaged is where most businesses fail in the social media atmosphere.But why Social Media you might ask? Social media marketing has many benefits. Through the different channels available for social media, you can increase exposure for your business, increase traffic to your website, increase search rankings, generate leads, develop raving fans, improve your sales, grow business partnerships, and best of all reduce your marketing expenses.No longer do you need to take out costly ads in the yellow pages or in newspapers. Those are still great options, but social media provides quicker results you are able to measure and track month to month.In this course, I will teach you step-by-step how to build a successful business on LinkedInYou will learn: Intro to LinkedInHow to get an "ALL STAR" ratingHow to customize your LinkedIn URLHow to build a target audienceHow to create an intro videoHow to create a branded quoteHow to create a LinkedIn story postHow to write an articleHow to write your branding storyHow to turn engagement into leads and salesExtra Additional Content
