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所在平台: Udemy |
课程主页: https://www.udemy.com/course/licensed-digital-marketing-specialist-track/
课程评论：没有评论
课程名称：Licensed Digital Marketing Specialist Track 课程概述： 欢迎来到国际数字营销学院（IIDM™）。本课程提供一种更加实用的学习体验，要求学员在整个课程中围绕一个项目进行实践，您可以自由选择自己的公司或任何正在合作的客户。数字营销虽然随处可见，但长期以来缺乏扎实的基础。因此，建立一个稳固、可发展的现代营销基础显得尤为重要。 本课程为混合式学习，结合了理论与实践。每一节课都将包含讲义、活动和资源，以指导您成功完成学习任务。课程内容包括： - 63个讲座视频 - 38个作业需提交给IIDM™ - 11个小测验 - 35个外部资源 - 实用的社交媒体营销和内容创作 - 实用的营销策略和SEO - 学习如何在Facebook、LinkedIn和Google上创建成功的付费广告 课程为期三个月，内容涵盖从高级数字营销到适应变化的市场环境。您将学习到反应式营销、赞助内容及联盟营销、理解拥有的空间及填补利基市场的需求等多种主题。 重要提示：在开始学习前，请通过电子邮件与我们联系，我们将为您提供学习材料的Google Drive访问权限，并根据您的学习完成情况进行认证评估。联系方式：support@theiidm.org 通过本课程，您将掌握所有高水平的专业知识，从而更加深入地理解现代营销策略。
Note: This course will require you working on a project as a hands-on learning experience. You are free to select either your own company or any clients that you are working with, without restrictions to IIDM. However, please make sure to use the same project for the whole course.Welcome to the International Institute of Digital Marketing™ The International Institute of Digital Marketing™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM™. Digital Marketing is something that's all around us, yet there has been no solid foundation for marketing for many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed - a foundation with the ability to be built upon and developed with time.This is a hybrid course, which means it is a more hands-on experience than you would find in most online courses. Each lecture will include lecture notes, activities, and resources that will serve as your guideline on how to successfully complete the lecture.This course consists of;● 63 Lecture Videos● 38 Assignments to be submitted to IIDM™● 11 Quizzes● 35 External Resources● Practical Social Media Marketing and Content Creation● Practical Marketing Strategies and SEO● Learn to create successful Paid Advertisements on Facebook, LinkedIn, and Google.You've worked on the strategies for marketing, but your work is calling for more in-depth, more advanced methods. The Licensed Digital Marketing Specialist Course teaches you all of the high-level specialized information you need to know, from advanced marketing methods, adapting to a changing marketplace, learning unique web cultures, reductive marketing methods to avoid, and more.Comprehensive 3 months of Live TrainingIntroduction to Advanced Digital MarketingSlash and burn marketing methodsReactive Marketing & Online CultureSponsored Content & AffiliatesUnderstanding Owned Space & Filling a NicheAdaptationSmall fish in a big pondUnderstanding Website CultureIMPORTANT!Kindly contact us via email before you start your learning journey. We will provide you with Google Drive access for your learning materials and evaluation for the certification upon completion. Contact us here: support@theiidm.org
