|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/learn-effective-mobile-marketing/
课程评论:没有评论
课程名称:有效的移动营销学习 课程概述:“有效的移动营销”课程将帮助您理解用户如何与移动设备互动,创建清晰的营销策略,针对特定细分市场,并衡量您的营销活动的效果。随着智能手机的快速增长,移动设备已经成为一个重要且多样化的媒体营销渠道。越来越多的消费者将时间投入到移动设备上,品牌如何才能找到与消费者的互动机会?虽然有许多机会,但同时也有多种技术可以实现这些目标——从短信到应用程序,从移动网页到图像识别。本课程深入探讨这些渠道及其在品牌营销和广告中的应用。
"Learn Effective Mobile Marketing" course will help you to understand how users engage with mobile, create a clear marketing strategy, target segment and measure your campaigns.With the massive growth of smartphones, mobile has become a significant and diverse media marketing channel. With more and more consumer time spent with mobile devices, how can brands find engagement? Whilst there are many opportunities, there are also a diverse range of technologies to deliver these - from messaging to apps, from mobile web to image recognition. This course provides an in-depth understanding of these channels and how they can be used in brand marketing and advertising.