Lead Generation, Email Marketing and Sales Automation

所在平台: Udemy

课程主页: https://www.udemy.com/course/leads-emails-sales/

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课程简介

课程名称:潜在客户生成、电子邮件营销与销售自动化 课程概述:你知道电子邮件每花费1美元可以带来38美元收益吗?想象一下这种高达3800%的投资回报率如何帮助你的业务成长。无论你经营的是在线还是实体商业,只要你销售任何产品,电子邮件营销都能帮助你生成更多潜在客户,将这些客户转化为销售,并最终培养成为忠实粉丝。本课程将全面教授你从头到尾掌握潜在客户生成和电子邮件营销的所有必要知识,内容包括: - 可用平台 - 关键指标与术语 - 标题撰写 - 销售邮件 - 广播邮件 - 邮件序列 - 自动化序列 - 转化序列 - 养成序列 - 标签管理 - 潜在客户评分 - 订阅者细分 - 自动化销售漏斗 - 集成方法 - 潜在客户获取 - 引导磁铁 - 时事通讯 - 选项表单 - 感谢页面 - 以及最重要的,如何避开促销标签! 你将学习如何在整个客户旅程中生成和养护潜在客户,同时建立必要的系统来支持、自动化和优化你的业务。如果你有预约软件、Excel表格、现有网站或其他任何支持业务运作的工具,你将了解如何利用电子邮件营销来增强这些流程,并将其无缝集成到自动化的业务设置中。该课程没有废话,将让你学习和实施与电子邮件营销相关的所有术语和流程,使你能够将其整合到你的技能集中,并像专业人士一样自动化你的业务!

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课程详情

Did you know email generates $38 for every $1 spent?Imagine how this astounding 3,800% ROI can allow your business to G - R - O -W.Regardless of what type of online or physical business you own or work on, if you sell ANYTHING at all, email marketing will allow you to generate more leads, turn those leads into sales, and turn those sales into fans.This course will teach you everything you need to know to master the lead generation and email marketing process from A to Z:Available PlatformsMetrics and TerminologyHeadlinesSales EmailsBroadcast EmailSequences EmailAutomated SequencesConversion SequencesNurturing SequencesTaggingLead ScoringSubscriber SegmentationAutomated Sales FunnelsIntegrationsLead AcquisitionLead MagnetsNewslettersOptin FormsThank You PagesAnd most importantly.How to keep OUT of the promotions tab!You'll learn how to generate and nurture your leads throughout the entire customer journey, while placing the right systems to support, automate, and optimize your business along the way.If you have call booking software, Excel Spreadsheets, an existing website or anything else that allows your business to run, you'll learn exactly how to use email marketing to supercharge those processes and integrated seamlessly into an automated business set-up.This no-fluff course will allow you finally be able to learn and implement all the terminologies and processes involved with email marketing, so you can integrate it into your skill-set and automate your business like a pro!

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