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所在平台: Udemy |
课程主页: https://www.udemy.com/course/lead-generation-sales-funnel-email-automation-masterclass/
课程评论：没有评论
**课程名称：** Lead Generation Sales Funnel + Email Automation - Builderall **课程概述：** 本课程旨在教授学员如何使用 Builderall 平台创建一个简单有效的**潜在客户生成销售漏斗**，并集成**电子邮件自动化**系统。通过这个系统，学员将能够： * **收集潜在客户的电子邮件地址**：通过精心设计的登录页和电子邮件弹出窗口吸引访问者，并鼓励他们提供联系信息以获取免费优惠。 * **提供自动回复邮件**：利用 Mailingboss（Builderall 的一部分）进行批量电子邮件发送，通过一系列有价值的邮件内容与订阅者建立信任和信誉，并展示专业知识。 * **销售产品**：在邮件序列的最后，向订阅者推广相关的付费产品，并通过带有 PayPal 支付选项的销售页面完成交易。 **核心概念：** * **销售漏斗**：一种在线销售产品的方法，从吸引潜在客户的登录页开始，通过电子邮件序列培养客户关系，最终实现销售。 * **转化率提升**：通过在登录页添加额外应用来提高潜在客户的转化效率。 * **电子邮件列表的重要性**：邮件列表被视为宝贵的资产，因为电子邮件是一种个人化的沟通方式，且不易改变。它是与潜在客户保持联系、推广产品的关键。 **课程内容：** * 创建带免费优惠的登录页 * 创建电子邮件注册表单，并将其附加到登录页 * 创建收集电子邮件后的感谢页 * 在邮件营销软件中创建列表，用于存储和发送邮件 * 创建自动回复邮件，提供内容和优惠 * 创建带有 PayPal 支付选项的销售页 * 在登录页添加附加应用程序以提高转化率 **适合人群：** 本课程适合所有希望了解**销售漏斗基础知识**并学习如何实施的个人，包括： * 企业家 * 数字营销人员 * 初创企业主 * 在线企业主 * 自由职业营销人员
Learning OutcomeYou'll learn how to create a simple lead generation sales funnel pages with an email auto-responder system.With this system, you'll be able to collect emails, deliver autoresponder emails and sell your products via sales pages.Sales Funnel IntroductionA sales funnel is a system thru which you sell your products online.It starts with a landing page with a great free offer to attract leads.An email popup is attached to the landing page. Those who want to avail the free offer will give in their email ID to get it.Then, a few emails are delivered to the subscribers providing great value. This is to create trust and credibility and establish that the sender is an expert in that field. An advanced bulk emailing system called auto-responders are used in this process.At the end of the email series, a related paid product is pitched.An email list is a great asset because emails are very personal and people don't change their emails too often.So this email list is used to communicate with the leads and pitch related products to them in future.This is why the saying "Money is in the list"Software UsedIn this course, we'll be using a platform called Builderall to create funnel pages. For email autoresponder service, we'll be using a software called Mailingboss, which is a part of Builderall platform.Course CoverageCreating a simple landing page with a FREE offer.Creating an email opt in form and attaching it to the landing page to collect emails from subscribers.Creating a thank you page to show after collecting the email.Creating a list within the email marketing software to store and deliver emails to the subscribers.Creating auto-responder emails to deliver content and offers.Creating a sales page with paypal checkout option.Adding additional apps on the landing page to increase conversion.Who can take the courseAnyone who wants to understand the basics of sales funnels and how to implement them.If you are an Entrepreneur, Digital marketer, Startup owner, Online business owner, Freelance marketer who want to understand and implement a lead generation funnel, this course is for you.
