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所在平台: Udemy |
课程主页: https://www.udemy.com/course/kpi-and-metrics-for-management-consultants-managers/
课程评论：没有评论
课程名称：管理顾问和经理的KPI与指标 课程概述： 本课程旨在帮助管理顾问和新任经理深入理解和应用关键绩效指标（KPI）以提升业务管理能力。在如今竞争激烈的商业环境中，仅凭直觉做决策是不够的，制定和理解关键驱动因素及其指标显得尤为重要。通过该课程，您将学会如何通过KPI理解和建模不同商业模式，管理业务，激励团队，以及如何改善业绩。 课程特色： - 强调实践，通过案例研究展示实际的商业问题及其解决方案。 - 提供关于创建有效KPI的实用指南，以及来自不同业务模型（如电商、零售、SaaS等）的KPI库。 - 附带Excel分析工具，帮助学员快速理解和应用所学内容。 课程内容： 1. **KPI理解与应用**：学习如何使用KPI来理解不同类型的业务，以便选择合适的驱动因素和KPI。 2. **Excel建模**：掌握如何在Excel中构建业务模型，评估改进措施对KPI的潜在影响。 3. **管理和激励**：探讨如何利用KPI来提高管理效率和激励团队表现。 4. **什么是好的KPI**：了解和定义有效的KPI，以及不当KPI带来的问题与陷阱。 适合对象： - 管理顾问、经理、业务分析师、创业者及相关领域的董事和控制者。 要求学员具备基础的Excel知识及经济或金融学的初步了解。 课程目标： 学习完成后，您将能够： - 通过KPI理解和分析业务。 - 使用KPI在Excel中进行业务建模。 - 管理和激励团队，通过KPI达成目标。 - 创建有效且有用的KPI。 此课程将帮助学员大幅提升在使用KPI改善业务管理的知识与技能，是希望在相关领域卓越表现的专业人士的不二选择。
What is the aim of this course?Most businesses on the face of it look very complicated and difficult to understand. On top of that, the competition is so fierce that you have to make decisions based on data and not on gut feeling (a very misleading creature). That's why it's crucial to define and understand the main drivers and metrics measuring those drivers. If you have properly defined Key Performance Indicators (KPIs) you can understand the mechanism behind any business, you will be able to model it in Excel and you will know how to grow it or improve it. You can also use properly defined KPIs to manage people efficiently, and give them goals aligned with your goals. That's why I have decided to create a course solely concentrated on these KPIs.This course will give you the knowledge and insight into drivers and KPIs used in different business models that can be used for understanding the business, managing it, motivating people, and improving results. The course will make your life during a consulting project much easier. If you are already a manager thanks to this course you will learn how to use the KPIs to understand and grow your business.This course will help you drastically improve your knowledge and skills in understanding and improving your business using KPIs. It is designed for management consultants and newly appointed managers who want to excel at their work. In the course you will learn 6 things:How to understand the business through KPIsHow to use KPIs to model the business in ExcelHow to use KPIs to manage the businessHow to use KPIs to motivate peopleHow to use KPIs to improve the businessWhat is a good KPIThe course is based on my 15 years of experience as a consultant in top consulting companies and as a Board Member responsible for strategy, improvement, and turn-arounds in the biggest companies from Retail, FMCG, SMCG, B2B, and services sectors that I worked for. On many occasions, I had to optimize also businesses I was responsible for. On the basis of what you will find in this course, I have trained over 100 consultants, business analysts, and managers who now are Sales and Marketing Directors, Operational Directors, COOs, CEOs, Investment Directors, Directors in Consulting Companies, Supply Chain Directors, Board Members, Partners in PE, etc. On top of that my courses on Udemy were already taken by more than 224 000 students including people working in EY, McKinsey, Walmart, Booz Allen Hamilton, Adidas, Naspers, Alvarez & Marsal, PwC, Dell, Walgreens, Orange, and many others.I teach through cases, so most of the lectures are case studies showing some business problems solved in Excel. There will be also a practical guide on how to create good KPIs and a library of KPIs from different business models such as marketplace, retail, e-commerce, restaurant chain, and SaaS businesses. To every lecture, you will find attached (in additional resources) the Excels shown in the lecture so as a part of this course you will also get a library of ready-made analyses that can, with certain modifications, be applied by you in your work.Why have I decided to create this course?Many people are overwhelmed with the complexity of the businesses they have to manage or improve. During consulting projects, I have seen business analysts and management consultants struggling to understand the business fast enough to deliver value to the customer. The course will give you the knowledge and insight that will help you define KPIs and use them to understand, manage, and improve any business. Thanks to this course, you will know what and how to define and use KPIs during a consulting project or as a manager. I will show you also how to use the KPIs to model businesses in Excel. This part will be useful for estimating the potential improvements that can be made by improving certain drivers measured by KPIs.To sum it up, I believe that if you want to be a great management consultant or manager you should master the art of defining and using KPIs. That is why, I highly recommend this course not only to consultants or managers that have to advise their customers but also to owners, founders of businesses as well as directors.In what way will you benefit from this course?The course is a practical, step-by-step guide loaded with tons of analyses, tricks, and hints that will significantly improve the speed with which you define and use the KPIs or metrics. There is little theory - mainly examples, and case studies with a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will learn:How to understand the business through KPIsHow to use KPIs to model the business in ExcelHow to use KPIs to manage the businessHow to use KPIs to motivate peopleHow to use KPIs to improve the businessWhat is a good KPIYou can also ask me any questions either through the discussion field or by messaging me directly. If needed I will create additional content as well.How the course is organized?The course is divided currently into the following sections:Introduction. We begin with a little intro to the course. I will show you here what you can expect from this course and how it is organizedUnderstanding the business through KPIs. In the second section, I will show you how to use KPIs to understand different businesses. We will start by defining drivers for different businesses and on the basis of that, we will pick the right KPIs to understand those drivers. We will do it for different business models: e-commerce, the marketplace, restaurant, retail, and a SaaS business modelUsing KPIs to model the business in Excel. In this section, I will show you how to use the KPIs to model the whole business model in Excel. This part will help you see the big picture and estimate the potential impact of the improvements on certain KPIsHow to use KPIs to manage? In section number 4 I will show you how to use the KPIs to manage a business. We will use them to decide how to 10x the business, how to increase profitability, decrease costs, etc.How to use KPIs to motivate? In the next section, I will discuss how to use KPIs to motivate certain behaviors. We will also talk about the traps and pitfalls as well as the problems that bad KPIs can causeWhat is a good KPI? This section will be devoted to a little bit of theory. I will show you what a good KPI is and how to define itYou will be able also to download many additional resourcesExcels with analyses shown in the coursePresentation of slides shown in the courseLinks to additional presentations and moviesLinks to books worth readingAt the end of my course, students will be able to…How to understand the business through KPIsHow to use KPIs to model the business in ExcelHow to use KPIs to manage the businessHow to use KPIs to motivate peopleHow to use KPIs to improve the businessHow to create great, useful KPIsWho should take this course? Who should not?Management ConsultantsManagersBusiness AnalystsDirectorsStartups foundersControllersWhat will students need to know or do before starting this course?Basic or intermediate ExcelBasic knowledge of economics or finance
