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所在平台: Udemy |
课程主页: https://www.udemy.com/course/key-to-online-storytelling/
课程评论：没有评论
课程名称：如何在商业推介/演示中运用故事讲述 课程概述：在商业推介或演示中运用故事的力量可以成为赢得客户与否的关键。故事能使潜在客户对你产生好感并建立信任。然而，大多数企业和演讲者在使用故事讲述技巧时往往显得无从下手，他们缺乏创造完美故事的技能，认为这很困难，甚至担心自己缺乏创造力。确实，编写一个好的故事可以很有挑战性。如果你不知道如何构建故事，这可能会占用大量时间，导致许多故事讲述的努力以失败告终。这个课程将教你如何掌握创造有影响力故事的魔法公式，帮助你轻松编写人们会记住并能够促成销售的故事。 学习内容：在课程结束时，学员将能够： - 理解故事讲述的力量 - 创造有影响力的故事 - 区分适用于各种场合的强有力故事 - 在劝说中运用故事 - 从头到尾构建故事 - 利用故事进行销售 - 使用强有力的故事讲述技巧 学习目标：本课程可以增强你： - 吸引观众的能力 - 建立基于信任的关系 - 激励和影响客户与同事 - 让信息更加深入人心 - 简化复杂的思想 - 激发行动 - 建立联系 - 赢得更多的推介机会 - 提升演讲机会 - 变得更加有趣 课程的必要性：我们的生活充满了故事。当你与他人分享故事时，他们会倾听并记住。你将学会如何通过使用故事来建立更好的联系并产生影响，增强信心，获得更好的工作或客户。在学习了故事讲述的魔法公式后，你将在生活中获得更大的影响力和成功。 适合人群：本课程针对那些希望说服和影响他人的人群，无论你是高管、经理还是普通员工，都能从故事讲述中受益。 学习资源：课程提供可下载的教科书，以及网站上更新的相关材料、相关网站和自我测试工具，学员还能直接联系讲师。
Using the power of storytelling in your pitch or presentation can make the difference between winning and losing a client. Stories make potential clients love you and commit to you.Most business and most speakers don't use storytelling techniques, because they don't know how to create that perfect story. They lack the Storytelling skills. They think it's hard work and some think they aren't creative enough.This is understandable. Creating a good story can be hard. It can take up a lot of time if you don't know how to create that story. That's why most storytelling efforts fail. Until you learn the magic formula.In this class, you will learn the formula of how to craft stories that will have impact. Stories people will remember and stories that sell. A formula you can use time and time again.This class will make storytelling easy. It will show you the secret ingredient of creating stories that have real impact.What you'll learnBy the end of this class students will be able to:Understand the power of using storytellingCreate powerful storiesDistinguish powerful stories to use for all purposesUse stories in persuasion effortsBuild a story from start to finishUse stories to sellUse powerful storytelling techniquesLearning objectivesThe Storytelling course can enhance your ability to:Engage audiencesBuild trust-based relationshipsInspire and influence customers and colleaguesMake your messages stickSimplify complex ideasDrive people to actionMake connectionsWin more pitchesGet more speaking opportunitiesBe more interestingWhy YOU need thisOur lives are full of stories. When you share stories with others, they listen and remember. You will learn how to make better connections and have impact by using stories. You will win confidence and land better jobs or clients.When you learn the magic formula for telling a story, you'll have more impact and more success in life.Who should take this class?This program is set up for those trying to persuade and convince others. Whether you are an executive, a manager or employee, you can benefit from telling stories.Learning ResourcesThe class comes with a textbook that can be downloaded from the class overview pages. The website provides additional and updated material including relevant websites and self-testing tools. You will also be able to directly contact the course teacher!
