Introduction to Content Design

所在平台: Udemy

课程主页: https://www.udemy.com/course/introduction-to-content-design/

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课程简介

课程名称:内容设计入门 课程概述:本课程旨在帮助有志于成为内容设计师或用户体验编写者(UX Writer)的人士。该课程没有先修要求,但在使用敏捷方法管理项目的组织中工作过或对敏捷有一定了解的经历会对学习有所帮助。所有商业术语都会进行解释,因此即使没有相关经验,您也能轻松跟随课程并受益匪浅。 本课程的主要内容包括: 1. **内容设计师的角色**:了解内容设计师的工作内容、工作方式及其重要性。 2. **优质与劣质用户体验写作**:识别什么是好的用户体验写作,什么是坏的用户体验写作。 3. **内容设计师使用的工具**:探讨应学习多种工具还是少数工具,以及最适合学习的工具。 4. **如何设计文案配件(Copy Deck)**:了解文案配件的定义,如何创建,以及是否只有一种创建方式。 5. **撰写错误消息与呼叫行动(CTA)**:学习在撰写错误消息时应提供的细节级别,以及如何帮助用户做出决策。 本课程适合所有对内容设计有兴趣的人士,无论其背景如何,都能从中受益并获得实用技能。

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课程详情

This course is intended to help someone interested in becoming a Content Designer/UX Writer (User Experience Writer). There is no pre-requisites to taking this course, however some experience in working at an organization who utilizes the Agile methodology for project management or some familiarly with Agile will be beneficial. All business terms are explained, so if you don't have this experience, don't worry, you will still find this course beneficial and easy to follow. The main lessons in this course are intended to teach you the following: The role of a Content Designer - what do they do, how do they work, why they're importantGood vs Bad UX Writing - what constitutes good UX writing and bad UX writingWhat Tools to use as a Content Designer - should you learn a lot of tools or a few of them, what are the best ones to learnHow to design a Copy Deck - what is a Copy Deck, how do I create a Copy Deck, is there only one way to create a Copy DeckHow to write Error Messages and CTAs (Call to Actions) - what level of detail should we and should we not provide when writing error messages, what is the user trying to do and how can we help them make decisions

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