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所在平台: Udemy |
课程主页: https://www.udemy.com/course/intro-to-business-5-starting-a-business-entrepreneurship/
课程评论：没有评论
**课程名称：** 创业入门 • 创办企业 • 创业精神 **课程概述：** 本课程使用通俗易懂的语言，深入浅出地讲解创办新企业所需的理念和规划。虽然课程以美国信息为例，但所涵盖的信息和原则适用于全球几乎所有国家。 **学完后，学员将能够：** * 区分创业者和小型企业主（以及两者之间的重叠部分）。 * 掌握规划、开发和启动新业务过程中必要的决策的核心概念。 * 通过贯穿整个课程的测验和实际的“家庭作业”，巩固所学知识，并了解自己的掌握程度和需要重学的知识点。 **课程涵盖的主要内容：** * 创业者的定义（以及非创业者）；不同类型的创业者。 * 商业计划为何对新公司启动如此重要？如何制定、准备和使用商业计划。 * 新企业启动的资金来源。 * 如何确定您的产品/服务是否存在“市场需求”。 * 企业所有权的结构应如何设置。 * 成为小型企业主的优势与劣势。 **其他包含的课程内容：** * 商业计划应包含（和不应包含）的内容。 * 可供新企业主获取帮助的资源。 * 什么是美国小企业管理局（SBA）？商会的宗旨是什么？ **重要提示：** 本课程是“商业入门：第一卷”系列中的一个独立小型课程，无需任何先修知识即可理解。然而，所有独立课程结合起来，将提供相当于 16 周、3 学分大学课程的综合性初级商业概念理解。
In this course, we use everyday, easy-to-understand language to explain the concepts and planning that goes into starting a new business.While this course uses United States information as examples, the information and principles included apply to almost every country in the world.Successful students will learn the difference between being an entrepreneur and a small business owner (as well as the overlaps between the two); they will also dig into the core concepts on how to address decisions necessary for planning, developing, and getting a new business off the ground. Throughout the entire course, quizzes and actual working "homework assignments" are used to reinforce the lessons as well as help the student understand what they are grasping or needing to restudy.Some of the many areas covered in the course include:What is an Entrepreneur (and what isn't it?) What are the different types?Why is a Business Plan so important to getting a new company started? How are Business Plans developed, prepared, and used?Where does money come from to get a new business venture going? How to determine if there is a "market need" for your product/service.How should the ownership of a business be structured?Advantages and Disadvantages of being a small-business ownerMANY other lessons are included such as:Specifically what should (and shouldn't) be included in a Business Plan?What resources are available to help new business owners get off the ground?What is the SBA (Small Business Administration) and what's the purpose of Chambers of Commerce?NOTE: This is one mini-course included in the Introduction to Business: Volume 1 series. It is a completely stand-alone course with no prerequisites to understand the content. However, all the separate courses combined provide a comprehensive understanding of introductory business concepts equivalent to a 16-week, 3-credit hour, college course.
