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所在平台: Udemy |
课程主页: https://www.udemy.com/course/intellectual-property-basics-for-start-ups-and-entrepreneurs/
课程评论：没有评论
课程名称：初创企业和企业家的知识产权基础 课程概述： 本课程专为希望创办企业的创新者、企业家和学生而设计。它将指导您了解在设立业务时知识产权的基本概念，帮助您轻松应对这一广泛领域，使用简单易懂的非法律术语。通过本课程，您将学习如何利用新知识，并应用于小而具体的商业计划中。您将了解到专利、商标、工业设计、版权、商业秘密和专有技术等概念，以及各自的适用场景。课程将展示如何通过保护您的知识产权来增强业务的创新能力，提升业务水平，并在坚实的基础上建立企业。 课程内容还将介绍如何管理您的知识产权，并将其视为有形资产。例如，您可能会定期对汽车进行保养、更换机油和滤清器，或者修理房屋的墙壁和管道等。有形资产的管理方式同样适用于知识资产的维护。每个部分都有主题的概述、案例研究和作业，通过这些内容，您将把所学知识整合到日常商业逻辑中。 讲师介绍： 讲师拥有超过15年的创新理念及其市场化支持的经验，专注于知识产权管理、项目管理和资金获取。此外，讲师还是知识产权领域的专家，热衷于将复杂的知识产权主题翻译成简单易懂的语言。他曾参与多项国际和国家层面的知识产权培训，并担任欧盟知识产权帮助台的知识产权大使，支持了超过100位企业家应对知识产权方面的业务挑战。这些经验使他对企业家在市场上面临的知识产权问题有了深入的了解，并形成了实用且简单的知识产权管理和商标注册方法。 总之，本课程将为您提供有关知识产权的实用知识，助力您的企业成功。
This course is meant for innovators, entrepreneurs and students that want to start their business. It will guide you to general understanding about Intellectual Property when setting up a business. This will help you to navigate this vast area with ease, using simple and non-lawyer words you will understand and relate to. Through the course you will learn how to use new knowledge and apply it in a small but tangible plan for your business.What is patent, trademark, industrial design, copyright, trade secret, know-how and when are each of them used. How business can build upon their innovativeness through protection of what is your intellectual property, elevating your business game and enabling you to build up your business on strong foundations.Course will present how to manage your Intellectual property and treat it as a tangible property. For example, you probably take your car to regular services, change oil and filter, you take care of your house, fixing walls, plumbing etc. Same approach for taking care of tangible assets should be taken for taking care of your intellectual assets.Each section has general overview of the topic, case studies and assignments through which you will integrate this knowledge in your everyday business logic. About the lecturer:I have more than 15 years of experience dealing with innovative ideas and supporting them in reaching the market through IP management support, project management and access to finance. Also, I am an expert in Intellectual Property, who loves to translate complex IP topics into simple, easy-to-understand words for everybody to understand.I have passed passed numerous international and national trainings on Intellectual Property and have served as an Intellectual Property Ambassador for the EU IPR Helpdesk, supporting more than 100 entrepreneurs with their IP business challenges. This experience gave me detailed insight into IP issues that entrepreneurs face on the market, as well as developed my practical and simple approach to IP management and trademark registration.
