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所在平台: Udemy |
课程主页: https://www.udemy.com/course/innovate-your-business-model-a-proven-step-by-step-guide/
课程评论:没有评论
课程名称:创新您的商业模型 2021:逐步指南 概述:本课程旨在教您如何成功地创新现有的商业模型。您将了解到商业模型创新对每家公司为何至关重要,理解大公司在创新中为何失败,并学习一个简单的逐步指南来创新您的商业模型,获取一些成功实施的新模型的宝贵建议。课程分为五个主要部分:1)分析外部因素和商业模型创新的相关性;2)理解您现有的商业模型;3)为您长期成功创建商业模型创新;4)准备一个推介以获得关于您的创意的反馈并加以优化;5)实施新商业模型的宝贵建议。 通过“商业模型画布”,您将深入了解现有的商业模型,重点关注您的价值主张、客户、收入来源、内部资源和活动以及成本结构。这将帮助您客观地看待现有业务,创建强有力的价值主张。来自圣加仑大学的商业模型创新模式卡将展示55种商业模型,反映您新商业模型可能的所有设计。我们将通过大量实例说明所有商业模型类型,以确保最佳的学习体验。您将能够轻松适应这些商业模型类型,创造渐进式和激进式的创新思路,从而使您的业务脱颖而出。 本课程将为您提供一些最佳和最具创新性的商业实践的深入见解。您将能够将每家公司归类为现有的商业模型类型,并为各种规模的公司(初创企业、中小企业以及大型企业)创造创新的想法。您可以按照逐步指南独立创新商业模型,或在团队中合作。将本课程用于研讨会将激发更多创意,并提升您的商业成功。 课程配有准确的英文字幕,对于非英语母语的学习者帮助很大,并且即便是有听力障碍的学生也能顺利完成课程。 反馈:之前使用逐步指南的客户给予了积极评价,称其简单易懂,能够创造出众多优秀的商业模型创意,强调对商业模型类型的理解和应用提高了竞争优势和收入增长。 适合人群:中小企业主、创业者、创新管理者、高管以及对商业模型创新感兴趣的所有人。
In this course you will learn how to successfully innovate your existing Business Model. You will get insights why business model innovations are relevant for every company, understand why big companies failed innovating, learn an easy step-by-step guide to innovate your business model and get some valuable tipps on how to succeed implementing it.The course is divided into five main parts:1) Analyzing external factors and the relevance of business model innovations2) Understanding your existing business model 3) Creating business model innovations for your long term success4) Preparing a pitch to get feedback on your idea and optimize it5) Valuable tipps for implementing your new business modelUsing the Business Model Canvas you will gain a deep understand of your existing business model, focusing on your value proposition, customers, revenue streams, internal resources and activites and cost structure. This will help you getting an objective view on your existing business and creating a strong value proposition. The Business Model Innovation Pattern Cards from the St. Gallen University will show you 55 types of business models, reflecting all possible designs your new business model could look like. We will illustrate all business model types with dozens of examples for the best learning experience. You will be able to adapt the business model types in an easy manner, creating incremental and radical ideas for innovating your business and differentiating from your competition. This Business Model Innovation course will give you deep insights into some of the best and most innovative business practices. You will be able to classify every company out there into an existing business model type and create innovate ideas for companies of every size (startups, small and medium business as well as large corporations). You can use the step-by-step guide to innovate business models on your own - or work in a team. Using this course in a workshop will create even more ideas and will definitely boost your business success. Captions: This course has perfectly accurate english captions. They have been reviewed by ourselves so they correspond 100% to the audio. Captions can help you understand better if english is not your native language. And if you have hearing problems, you can still go through this full course without any problems. (Disclaimer: The "Business Model Canvas" and the "Business Model Innovation Pattern Cards" used in some parts of this course is used under Creative Commons license and attribution goes to Strategyzer and the St. Gallen University. This course has no affiliation with and is not endorsed by the authors.)--------------------------------In order to come up with the content for this course we analyzed and reverse-engineered many tactics of successful and innovative companies. You'll see examples from Airbnb, Amazon, eBay, Starbucks, Coca-Cola, Apple, Nintendo, Kodak, Blockbuster, Atari, Procter & Gamble, Wikipedia, Netflix, Red Bull, Facebook, Zara, Porsche, Ikea and many more!Here is some feedback from clients I worked with using the step-by-step guide:★★★★★ "The process was really easy to understand and we created so many good business model ideas with it. The author is great at explaining the different business model types and how to use them!"★★★★★ "After understanding our existing business model deeper than ever before, we were able to create a truly great business model innovation. It helped us to get ahead of our competition and grow our revenue by 40%. Amazing experience!"★★★★★ "Even though I'm working in management for more than 10 years, my understanding for business model types completely changed. Great stuff."★★★★★ "Unbelievable how easy it is to create innovative business models. I can recommend it to all kind of companies!"Who this course is for:Small or medium business ownersEntrepreneursInnovation managersC-level executivesEveryone interested in Business Model Innovations