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所在平台: Udemy |
课程主页: https://www.udemy.com/course/increase-your-roi-with-evergreen-email-marketing-principles/
课程评论:没有评论
课程名称:提升您的投资回报率:常青电子邮件营销原则 课程概述:当资源有限时,您希望确保不会浪费宝贵的时间和金钱。然而,在营销方面,您的企业不能忽视电子邮件营销这一重要工具。那么,在众多接触客户的方式中,为什么还要依赖电子邮件营销呢?答案是:绝对值得。根据Statista的数据显示,仅在2019年,每天就有2936亿封邮件被发送和接收,预计到2022年这一数字将超过3473亿封。这一惊人的数据表明,电子邮件营销仍在持续增长。 本课程旨在作为电子邮件营销的常青资源,让您学习以下原则: - 邮件文案写作 - 邮件订阅 - 邮件细分与分析 - 邮件服务与自动回复 - 通过电子邮件销售等 无论您是在2020年还是2030年购买的本课程,课程中的原则始终保持不变,因为自电子邮件营销开始以来这些原则就没有改变。一旦将这些原则应用于您的营销策略中,将能显著提升您的投资回报率。 需要注意的是,如果您在寻找关于如何使用电子邮件营销服务的教程,那么本课程可能不适合您(还有其他课程可以满足此需求)。这些原则是我在十多年数字营销经验中总结而来的,希望您能明智地运用它们,创造出惊人的回报!期待在课堂上见到您!
When your resources are limited, you want to be sure that you're not wasting any of your precious time and money. But when it comes to marketing, your business can't afford to ignore a tool as valuable as email marketing.But with so many other ways to reach your customers, why should you be relying on email marketing anyway? Is it even worth it? In short: yes.In 2019 alone, 293.6 billion emails were sent and received each day (Statista, 2020). That's a staggering amount of daily emails. Not just that, but this figure is expected to increase to over 347.3 billion daily emails in 2022 (Statista, 2020). This email marketing statistic of 2019 will likely prove to you, that email marketing isn't going anywhere soon. In fact, it's growing.The above shows, that not only you need to implement email marketing in your business, but you need to do it RIGHT.I have published this course to serve as an evergreen resource for email marketing.YOU will learn the principles of:Email CopywritingEmail OptinsEmail Segmentation & AnalyticsEmail Services & AutorespondersSelling With Email....and more!Regardless if you bought it in 2020 or in 2030, the principles within will remain the same. Just as they have been the same since email marketing began. Note that these are principles, that, once implemented, can increase your ROI in email marketing.If you are looking for an over the shoulder tutorial on how to use an email marketing service, then this is not for you (there are other courses for that).These are principles I picked up in over a decade of digital marketing. Use them wisely to cause amazing returns! See you on the other side!