|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/idea-validation-from-idea-to-paying-customer-in-2-hours/
课程评论：没有评论
**课程名称：** 想法验证：从想法到付费客户，一天搞定 **课程概述：** 你的上一个商业或产品想法失败了？原因不是缺钱、缺团队，也不是运气不好，而是你没有事先进行验证。你可能觉得自己不是编程高手，也不是营销大师，但你的想法本身可能就很糟糕，而你对此毫不知情。 本课程将教你如何像《黑客帝国》中的子弹一样，躲避糟糕的商业想法。课程涵盖了专业人士常用的8小时验证技术，帮助1200多名学生避免了错误的商业方向。学完本课程，你将掌握业务验证的核心秘密，包括： * 进行定性反馈试验 * 比竞争对手的母亲更了解你的对手（够 creepy 吧） * 进行精益、高效的在线推介实验 * 了解专业人士才知道的免费工具 * 找出能为你带来最多利润的“魔法价格” * 理解为什么你即使有产品开发经验，也难以判断自己的想法是否优秀 **为什么需要“商业验证”的力量？** * **避免失败：** 别再推出糟糕的产品或提出没人喜欢的想法，让你老板对你失望。用数据证明你的想法是值得的。 * **实现创业梦想：** 让你从“想法太多该选哪个”的困境中解脱出来，专注于最有可能成功的想法，早日实现财务自由。 * **高效推销：** 告别黑暗中摸索，高效推出新产品，而不是等待侥幸成功。 * **提升专业技能：** 学习专业技能，提升你的商业竞争力。 * **成为令人羡慕的创业者：** 避免九成新企业“流产”的悲剧，成为成功的创业者。 **学习目标：** * 能够有效地对商业想法进行验证。 * 识别并规避潜在的糟糕想法。 * 获取付诸实践的商业验证策略和工具。 * 提升在商业竞争中的成功率。 **课程格式：** （无课程大纲，但基于概述，课程可能包含视频讲座、案例分析、实操练习、专业人士分享等形式）
Why did your last business or product idea fail? Maybe you think it's because you didn't have enough money, a good enough team, or you lost favor with the money gods. You're wrong. I know exactly why it failed. It failed because you didn't validate it beforehand. That's it. You're welcome. It's not because you're not a code ninja or a marketing guru or the next Steve Jobs, it's because you screwed up and didn't pre-validate it. You did everything right but your idea was awful and you didn't even know it. So stop picking bad ideas. This Idea Validation course has taught 1200+ students to dodge bad business ideas like bullets in The Matrix. It's packed with 8 hours of a proven techniques used by the pros and guarded by the super-secret club of business people who are better than you. At the end of this course you'll know the deepest, darkest secrets of business validation: Running qualitative feedback trialsKnowing your competition better than their mother (creepy)Rocking lean, mean online pitch experimentsSome of the best free tools only the pros know aboutThe magic price that makes you the most moneyWhy you're no good at knowing if your idea is any good…even if you've built products before Why do you need the power of "business validation"? It should be obvious, but fine: Because the next time you fail a product launch or pitch a dumb idea your boss is going to hate you. Instead pitch a rockstar idea along with data that says, "I'm right and you know I'm right". Watch your boss get weak in the knees. Because you want to get out of your cubicle and start living the entrepreneurial dream but, "I just have too many ideas so which one do I choose?" Validate your stuff, cut the fat, and you'll be on the beach sipping pina coladas in no time. Because you want to sell new products without stabbing around in the dark until you get a winner. Because you want those pro skills. Yeah, it's time to up your game. Because you want to be an awesome entrepreneur that everyone is jealous of. Nine out of ten new businesses are dead on arrival and deflate like a punctured moon bounce. Don't be a moon bounce.
