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所在平台: Udemy |
课程主页: https://www.udemy.com/course/howtowriteebooks/
课程评论：没有评论
**课程名称：** 如何为您的企业撰写并销售电子书 **课程概述：** 本课程面向小型企业主，旨在阐述创建电子书或免费“引流磁铁”（lead magnet）的重要性。通过成为行业专家，您可以提高服务价格。本课程将一步步指导您如何像讲师一样，轻松创建属于自己的引流磁铁或电子书。无论您是否具备设计或写作经验，本课程都将帮助您高效地将想法转化为内容。课程专注于实践操作，让您能够立即开始制作您的引流磁铁或电子书。 **课程内容涵盖：** * **创建电子书或引流磁铁的理由：** 解释其对建立业务的益处。 * **战略性运用：** 如何利用这些工具建立电子邮件列表和吸引更多潜在客户。 * **内容大纲设计：** 指导如何构思电子书或引流磁铁的内容结构。 * **写作工具推荐：** 介绍实用的写作工具。 * **文档制作工具：** 推荐无需昂贵软件即可将文档转化为引流磁铁或电子书的工具。 * **吸引眼球的封面设计：** 教授如何制作引人注目的封面。 * **营销材料制作：** 如何为网站和社交媒体创建其他营销材料。 * **在KDP上销售电子书：** 指导如何在KDP（Kindle Direct Publishing）平台上销售您的电子书。 * **潜在客户培育：** 介绍在客户购买书籍前后如何进行客户培育。 **课程价值：** 完成本课程后，您将充满信心，了解如何着手创建属于自己的引流磁铁或电子书，并将其提供给潜在客户购买或下载，从而有效地扩展您的业务。
Small business owners, why should you create an eBook?Becoming the expert is the key to selling your services at a higher price, what better way than creating an eBook or free lead magnet to build your credibility? This course has been designed to take you step by step through how I've created lead magnets and eBooks and how you can too, simply. No design experience, no writing experience is necessary. This is about getting your ideas into the world in the most efficient way possible. In this short course, I'll keep things practical so you can go away and start making your lead magnet or eBook today. We'll cover:Why you should create an eBook or lead magnetHow these tools can be used strategically to build your email list and to create more leadsHow to outline the content for your eBook or lead magnetTools for writing your documentTools for turning your document into a lead magnet or eBook (no expensive software required)How to create a front cover which gets noticedHow to create other marketing materials for your website and social mediaHow to sell your eBook on KDPHow to nurture leads before they buy your book or afterwards You'll go away empowered and confident about the next steps to take to get your own lead magnet or eBook created and available for your potential clients to buy or download.
