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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-use-facebook-groups-for-marketing/
课程评论：没有评论
课程标题：Facebook营销：面向小型企业的Facebook群组 课程概述： 本课程旨在帮助小型企业主解决Facebook页面推广效果不佳的问题。相比于Facebook页面，Facebook群组的帖子更容易出现在成员的动态中。通过正确运营Facebook群组，您可以建立信任，发展关系，并将自己定位为行业专家。更重要的是，您还可以围绕您的产品或服务建立一个忠实的社群，促使成员之间相互推荐并邀请朋友加入。 课程内容包括： * 如何在其他人的Facebook群组中发布内容和进行互动，以利于您的业务发展。 * 如何设计和设置您自己的Facebook群组，以吸引新客户并促进销售。 * 如何快速轻松地为您的群组创建优质内容，给现有成员带来惊喜并吸引新成员。 * 如何成为备受喜爱的群组成员和群组管理员。 * 如何设置Facebook群组、个人资料和页面，以便通过在群组中的活动来建立邮件列表。 课程由社交媒体营销培训师Helen Lindop教授，内容实用，包含大量可执行的步骤。完成课程后，您将能够成功建立并运营自己的Facebook群组。 如果您希望您的企业在Facebook上不再“隐形”，请立即加入本课程！ #facebook #facebookmarketing #facebookgroups #facebookforbusiness
"Information of this calibre is hard to find; Helen is an expert and a very generous one too! Mailing lists, lead magnets this is like a mini degree in Facebook marketing." Claire G Tired of spending precious time on your Facebook page when only a handful of people ever get to see what you've posted? (Course updated November 2017) Over the last few years it's become a huge challenge for a small business to get their Facebook page posts seen by the people who have liked their page. One solution is to pay for Facebook advertising, but many small business owners don't. - Have the skills to do that effectively, or - The time to learn how to do it right, or - The budget to outsource it to a consultant. And even if they can do one of those things, they want to keep their ad budget as low as they possibly can. And who can blame them? If you're nodding your head in agreement, you'll want to seriously consider using Facebook groups for marketing. Here's why: - Posts in Facebook group posts are far more likely to appear in member's feeds compared to posts on a Facebook page. - If you do it right, you can use a Facebook group to build trust, grow relationships and position yourself as the go-to expert. - You're not just promoting a product, you're building a community of fans who will tell each other how great your product or service is and invite their friends too. But it's not as easy as it sounds. As an administrator of several Facebook groups for small business owners, I know first-hand how many of them go about their marketing in precisely the wrong way. Far from bringing in new clients and sales from Facebook groups, they annoy people, risk having their Facebook account closed for engaging in commercial activity where it isn't allowed or simply waste their marketing efforts on techniques that don't work. Take this course and I'll show you how to use Facebook groups for marketing the right way, including: - What to post and how to interact in other people's Facebook groups to benefit your business - How to design and set up your own Facebook group so that it leads to new clients and sales - How to quickly and easily create content for your own group so that you delight your existing members and attract new ones - How to be the group member and the group administrator that everyone loves - How to set up your Facebook group, profile and pages so that you can build a mailing list from your activity in groups Taught by social media marketing trainer Helen Lindop, this is a practical course with action steps throughout. If you follow the steps you'll have your own Facebook group set up and running by the end of the course. Join this course now and your business won't be invisible on Facebook any more! #facebook #facebookmarketing #facebookgroups #facebookforbusiness
