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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-start-a-clothing-brand-ultimate-step-by-step-guide/
课程评论：没有评论
本课程名为“创办服装品牌：设计、创作与销售服饰”，为期仅两小时，旨在帮助学员快速启动自己的服装品牌。主要内容包括： 1. **品牌基础**: 学习如何构思、规划品牌，确立品牌身份、愿景、使命及差异化优势。 2. **产品设计与制作**: 指导学员如何低成本（5美元）获得专业设计师的Logo和服装设计，了解筛选设计师的技巧，并介绍服装的生产和制造流程。 3. **印刷与定制**: 深入讲解T恤的丝网印刷过程、影响价格的因素（如油墨和颜色）、如何获取最佳印刷价格，以及刺绣（帽子、卫衣等）的相关知识，包括设计素材、供应商选择和省钱技巧。 4. **包装**: 介绍两种包装类型，教授如何DIY定制包装，以及如何节省批量包装费用。 5. **线上渠道建设**: 提供搭建高效在线商店的指南，并介绍多种销售平台，包括自有电商网站、社交媒体（Instagram、Facebook、Twitter）、搜索引擎优化（SEO），以及其他平台如Amazon、Etsy、eBay。 6. **销售与营销**: 强调销售和营销作为创业关键技能的重要性，提供学习如何销售和扩展服装公司的“速成课”。 7. **客户维护**: 介绍客户关系管理，如邮件营销活动。 完成课程后，学员将获得一批高品质、价格合理的T恤，掌握丝网印刷和刺绣的基本知识，并搭建好自己的在线商店，为销售做好准备。课程还可以帮助学员避免创业初期的常见错误和不必要的开销。同时，提供与讲师联系（邮箱 sales@merchn.com）及获取额外资源的途径。
This course is for those who are serious about starting your own brand, or learn how to get run of t-shirts printed for a great price. This course does not take forever to finish! It only takes two hours, but you will most likely have to wait a week or two for your shirts to be printed! Catch me on Instagram @yaswanthnukasani to get free exclusive insider content ?? In the meantime, you will learn how to get a design and logo made for $5 from professional designers, source wholesale blank apparel, and get the best pricing on screen printing these shirts. You will also learn the optimal and most powerful way to set up an online store, which only takes about an hour! YYou will walk away from this course with a super high quality and fair priced batch of shirts on the way, basic knowledge on how screen-printing and embroidery works, and an online store that is all set up and ready to bring in sales! The most valuable skill as an entrepreneur is sales & marketing. We have developed the ultimate crash course when it comes to learning how to sell and scale your clothing company.If you want to work with me one-on-one, have any questions from the course or just in general..send me an email at sales@merchn.com (Does not cost anything, just a courtesy for purchasing the course) or you can directly get shirts made for the brand if you search up, Merchn on google!What is in it for you?You will avoid all the mistakes I made when starting my brandYou will learn step by step the process of sourcing your product and selling it onlineYou will get your brand up and runningYou will skip the usual mistakes, and avoid wasting money when getting startedHow to Start a Clothing Brand - Ultimate Step-By-Step GuideIdea & PlanningBrand IdentityVision StatementMission StatementDifferentiationProductMarketingDistributionProduction & ManufacturingLearn how to find great talented designersGet designs made for $5Learn how to have your logo madeHow to Filter for Good Designers and Avoid bad onesThe two types of packagingHow to D.I.Y. Customize Your Own PackagingSave money on finding bulk packaging suppliersGet the inside scoop on how we do our packaging for The Phi ConceptLearn how your shirts are printedThe actual process of screen printing t-shirtsThe variables which effect your cost on printingThe type of Ink & colors used in screen printingBONUS Tips & Tricks to Get the Best PricingHow to Calculate Screenprinting Prices & Understanding QuotesFinding the Idea Printing Partner for Your BrandDeeper dive into understanding variables which effect priceLearn how to get hats, hoodies etc. embroidered for your clothing brandSave money on digitization of your designsThe type of designs you can embroiderExamples of embroideryWhich suppliers to useWho has the best pricingOur #1 Secret Supplier who has apparel for pennies-on-the-dollarSales & MarketingeCommerce WebsiteSocial MediaInstagramFacebookTwitterSearch Engine OptimizationSelling Your Shirts on Other PlatformsAmazonEtsyeBayKeeping in touch with your customersEmail Marketing Campaignand more..
