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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-self-publish-and-market-a-book/
课程评论：没有评论
课程名称：如何自助出版和营销一本书 课程概述：自助出版一本书是一个复杂的项目，而互联网上的错误信息使其更为复杂。营销书籍则是作者必须解决的另一个难题。想象一下，有一位经验丰富的自助出版作者引导你完成出版和营销的每一个步骤。许多自助出版的作者在书籍出版后才考虑营销，这种方法是错误的。出版和营销是一个整体项目的两个部分。本课程为学生提供了一个综合的项目计划，以同时完成书籍的出版和营销。Hank Quense自助出版了超过25本备受好评的书籍，他深知出版和营销过程中存在的痛点和陷阱。 在本课程中，你将学习到： * 如何制定完整的出版和营销项目计划 * 如何格式化和设计电子书和印刷版 * 如何撰写战略营销计划 * 包装商与出版商之间的区别 * 自助出版书籍的懒惰方式与专业方式的区别 * 如何创建一个吸引买家的高质量书籍包装 * 如何识别和避免诈骗 现在就购买本课程，开始出版你的手稿！点击页面顶部的购买按钮立即报名。本课程已更新，新增了主题：“落地页挑战”。书籍的落地页可能是作者最重要的营销工具。新视频讨论了如何创建落地页，以最大化将访客转化为客户的机会。
Self-publishing a book is a complex project made more complex by all the mis-information on the web. Marketing the book is yet another problem area that the author must solve.Imagine having an experienced, self-published author direct your every step for both the publishing and marketing components of the projectMany self-publishing authors don't consider marketing until after the book is published. This approach is wrong. Publishing and marketing are two parts of a single project. This course provides the student with an integrated project plan that will both publish the book and marketing it.Hank Quense has self-published over 25 highly-regarded books and knows the pain points and the pitfalls of both the publishing and marketing processes.In this course you'll learn:* How to put together a complete publishing and marketing project plan* How to format and design both ebook and print editions* How to write a strategic marketing plan* The differences between packagers and publishers* The differences between the lazy way and the professional way to self-publish a book* How to create a quality book package to attract buyers* How to recognize and avoid scammersBuy this course now and start publishing your manuscript!Enroll today by clicking on the buy now button on the top of the page.This course has been updated to add a new topic: The Landing Page Challenge. Your book's landing page is probably the most important marketing tool an author has. This new video discusses how to create a landing page to maximize your chances of converting a visitor to a customer,
