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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-niche-down-and-stand-out-as-a-service-based-business/
课程评论:没有评论
课程名称:如何专注于细分市场并在服务型企业中脱颖而出 概述:如果你始终无法找到自己的细分市场,这可能是因为你一直在错误的地方寻找。我们通常被教导去关注“盈利市场”以发现我们的细分市场。尽管这可能有效,但从长远来看,未必能奏效。在寻找外部机会之前,我们应花时间探索内在动机。当我们搞清楚自己关心的事情后,就能找到那些与我们有相似价值观的人。接下来,只需将我们的服务与这些价值观相联系,这样就能找到我们的细分市场。 在本课程中,我将教你: - 理清你的价值观——对你来说重要的事情 - 将这些价值观与工作联系起来 - 找到并服务于与你有相同信念的人 当你找到自己的细分市场,一切都会变得更简单。你将深入了解理想客户,营销信息也将轻松自如。你的业务将与价值观保持一致,工作会变得更加平静和高效。你将获得更大的影响力和成就感,同时,工作也会对他人更具价值,从而实现更高的盈利。 不再追逐市场,停止在一个又一个想法之间跳跃。向内寻找,发现对你真正重要的东西。课程将引导你走上正确的路径,结束时你将能够自信地细分市场,并忘记所有关于细分市场的旧知识。你准备好找到你的细分市场了吗?
If you just can't seem to find your niche, it might be that you've been looking in the wrong places.We're taught to look for "profitable markets" to uncover our niche. That might work, but it probably won't, especially in the long-term. Before looking at external opportunities, we should take the time to explore our internal motivators. When we figure out what's important to us, we can then find others who share similar values. After that, it is simply a case of connecting our services to our values. This leads us to our niche.In this course I teach you how to:Tune into your values - the things that matter to youConnect those values to your workFind and serve others who believe the same as you doWhen you find your niche, everything gets easier. You'll know your ideal client inside out, and your marketing messages will come easily. Your business will be aligned with your values, so your work will feel calmer and more productive. You'll enjoy a greater impact and sense of fulfilment, and your work will become more valuable to others and therefore, more profitable. Stop chasing markets, hopping from one thing to the next. Look inward and discover what'd important to you. This course will guide you on your path, and by the end you'll be able to confidently niche down and forget everything else you've learned about niching.Are you ready to find your niche?