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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-design-a-logo-a-beginners-course/
课程评论：没有评论
课程名称：如何设计徽标 - 初学者课程 课程概述： 创建徽标并不容易，尤其是在为特定客户工作时。在众多设计师中，如何使自己脱颖而出也是一大挑战。有效地规划你的创意将成为你打造非凡徽标的基础，让客户无法拒绝。这不仅让客户满意，还能吸引更多关注，拓展客户基础，并潜在地增加收入。本课程将教你每次如何设计出引人注目且有效的徽标。 课程内容： - 快速生成和草绘设计创意 - 字体和文本定位 - 颜色和格式选择 - 使用Adobe Illustrator创建徽标 - 提交设计创意与客户合作 课程目标： 作为设计师，最难的部分是创造出客户满意的徽标。关键在于理解客户的期望，并利用正确的工具快速草拟创意。你需要了解如何正确定位文本，以及选择合适的颜色和字体，以最佳的方式代表一个企业。 课程结构： 本课程包含42个讲座和2.5小时的内容，提供逐步的徽标设计指导。无需徽标设计经验，但需安装Adobe Illustrator的完整版本或免费试用版，且不需对该程序有先前了解。课程还将提供一个61页的电子书，讲解如何设计徽标，并介绍如何从客户那获取设计简报。 课程学习将包括： - 头脑风暴和情绪板的理解 - 创建独特符号，添加元素到文字中 - 使用几何形状和字母缩写 - 正确定位文本 - 精通Illustrator的基础知识，获取免费字体 - 以彩色、黑白及不同格式创建徽标 - 向客户发送创意，修改和最终确定徽标，定价工作 完成课程后，你将成为一个更有价值的设计师，或者能够运用你的创造力自制徽标。
Creating logos isn't easy, especially when working with particular clients. And with so many designers out there, differentiating yourself can be difficult. Knowing how to effectively map out your ideas will be the foundation on which you can craft extraordinary logos and bring something fresh to the table that clients can't refuse. This is how you make clients happy, draw attention to your work, build your client base, and potentially earn more money. Learn How to Design an Eye-Catching and Effective Logo Every Time. Generating and Sketching Design Ideas Quickly Fonts and Text Positioning Color and Format Options Using Adobe Illustrator for Creation of Logos Submitting Design Ideas and Working with Clients Make Every Client Happy by Designing a Great Logo The most difficult part of working as a designer is being able to generate a logo that a client will be happy with. The key is knowing how to understand a client's expectations, and using the right tools to draft ideas quickly. As a designer, you should also know how to properly position text, and how to choose the right colors and fonts that will represent a business in the best and most accurate way. Contents and Overview This course, containing over 42 lectures and 2.5 hours of content, provides step-by-step instructions on logo design. No logo design experience is required; however, you should have a full or free trial version of Adobe Illustrator, even though you don't need prior knowledge working in this program. You'll receive a 61-page eBook on how to design logos, as well as information on how to receive a logo design brief from a client. Then you'll learn how to collect reference materials and imagery to sketch out ideas. Upon completion of this course, you'll understand mind mapping and mood boards, which help you brainstorm logos. You'll know how to create unique symbols, add elements to a word, use geometric shapes and initials, and position text properly. Students will nail the basics of Illustrator, know where to find free fonts, and create logos in color, black and white, and in different formats. You'll also receive tips on sending ideas to clients, making changes and finalizing a logo, and pricing your work. All of these skills will make you a more valuable designer or allow you to use your creativity to make your own logos.
