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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-build-relationships-with-journalists/
课程评论：没有评论
课程名称：创业公关：如何与记者建立持久关系 课程概述：在本课程中，您将学习如何与记者、新闻工作者、博主、媒体和影响者建立并维持稳固关系。课程内容包括如何研究并找到与您相关的报道者，如何撰写有效的联系电子邮件，以及如何确定在冷邮件中需要包含的内容。此外，您将学习如何推测记者的电子邮件地址，以及如何跟踪他们是否阅读了您的邮件、阅读次数和使用的设备。课程还将讲解如何从首次回复开始建立真正的关系，直到对方询问您的工作情况。此课程适合所有希望利用 https://justreachout.io 平台与记者建立联系的客户/初创企业，是一门入门课程。
In this course you'll learn how to reach out and build lasting relationships with reporters, journalists, bloggers, press, and influencers. We'll go over how to do research and find most relevant reporters to your interests, how to craft your emails when reaching out, how to determine which content to put into the cold email you're sending them, how to guess reporter's emails and how to track whether they have read your email, how many times and on which devices. We will get into how to build a genuine relationship from the first email response all the way to the point where they ask you what you do for work. This is a preliminary course for all customers/startups starting to use: https://justreachout.io for building relationships with journalists.
